Content and Creative Strategist

Dustinkawa; Lawrenceville (GA); Hybrid; USD 65,000 - 90,000; Full time

Job summary

Takedown Sportswear is seeking a driven, hands-on Content and Creative Strategist to create and optimize content that fuels growth across e-commerce and digital marketing channels. You will design and produce on-brand assets for email campaigns, paid ads, social media, and web.

The role emphasizes visual storytelling, collaboration with marketing, and staying ahead of trends. You’ll plan, shoot, and edit photo/video content and repurpose long-form content into short-form formats for Instagram,

Qualifications

• 3+ years of experience in content creation, digital design, or marketing (DTC or eCommerce experience preferred).
• Strong sense of visual storytelling, typography, and design for performance.
• Ability to manage multiple projects, prioritize deadlines, and collaborate in a fast‑paced environment.

Responsibilities

• Design & Creative Development: create on-brand assets for email campaigns, paid ads, social media, and web.
• Produce eye-catching graphics, GIFs, and motion assets optimized per platform.
• Ensure brand tone, typography, color, and layout consistency across touchpoints.
• Plan, shoot, and edit photo and video content for eCommerce, ads, and social platforms.
• Repurpose long-form content into short-form videos and static creatives for Instagram, TikTok, YouTube, and Facebook.
• Collaborate with the marketing team to brainstorm and execute campaign concepts aligned with seasonal strategy and brand goals.
• Develop and maintain a consistent visual voice across all social channels.
• Ideate and execute content series, social campaigns, and product storytelling moments that drive engagement.
• Stay ahead of social trends, emerging design tools, and new formats.
• Work closely with cross-functional teams — marketing, eCommerce, and brand — to bring creative ideas to life.
• Maintain strong attention to detail, ensuring brand standards and marketing objectives are met across every piece of content.
• Support overall brand growth through strategic, creative execution and consistent delivery.

Skills

Content creation

Digital design

Brand storytelling

Project management

Job description

Takedown Sportswear is seeking a driven, hands‑on Content and Creative Strategist to creat e and optimiz e content that fuels growth across e-commerce and digital marketing channels.

Key Responsibilities:

Design & Creative Development

Concept, design, and produce on‑brand creative assets for email campaigns, paid ads, social media, and web .

Create eye-catching graphics, GIFs, and motion assets optimized for each platform and audience.

Ensure consistency in tone, typography, color, and layout across all touchpoints.

Plan, shoot, and edit engaging photo and video content for eCommerce, ads, and social platforms.

Repurpose long‑form content into short‑form videos and static creatives for Instagram, TikTok, YouTube, and Facebook.

Collaborate with the marketing team to brainstorm and execute campaign concepts aligned with seasonal strategy and brand goals.

Social Media & Brand Storytelling

Develop and maintain a consistent visual voice across all social channels.

Ideate and execute content series, social campaigns, and product storytelling moments that drive engagement.

Stay ahead of social trends, emerging design tools, and new formats.

Work closely with cross‑functional teams — marketing, eCommerce, and brand — to bring creative ideas to life.

Maintain strong attention to detail, ensuring brand standards and marketing objectives are met across every piece of content.

Support overall brand growth through strategic, creative execution and consistent delivery.

Qualifications:

3+ years of experience in content creation, digital design, or marketing (DTC or eCommerce experience preferred).

Strong sense of visual storytelling, typography, and design for performance.

Ability to manage multiple projects, prioritize deadlines, and collaborate in a fast‑paced environment.

What You’ll Bring:

A strong creative eye paired with data‑driven thinking.

Passion for visual storytelling and branding.

Curiosity for testing and learning what drives engagement.

A collaborative mindset with a focus on delivering measurable results.