Strategic Communications Lead

Interpublic; United States; On-site; USD 85,000 - 100,000; Full time

Job summary

Omnicom Group is seeking a Communications Strategist to develop and help implement strategies that determine how ideas live, engage, and spread. This role moves beyond execution into strategic ownership, connecting consumer behavior, media, culture, and creative ideas to decide where brands should show up.

Key responsibilities include developing strategies with senior guidance, translating research and trends into strategic recommendations, building communication architectures and consumer

Qualifications

• 2–4 years of relevant experience in communications planning, media strategy, advertising, or marketing.
• Working knowledge of media terminology, channels, planning processes, and basic media math.
• Strong research and analytical skills.
• Strong PowerPoint/Google Slides and Excel/Google Sheets skills.
• Experience developing and presenting strategic recommendations.
• Ability to manage multiple projects and deadlines with limited supervision.

Responsibilities

• Develop communications strategies and plans with guidance from senior team members.
• Turn research, audience behavior, cultural trends, and media intelligence into clear strategic recommendations.
• Build communication architectures, consumer journeys, channel roles, and tactical recommendations.
• Understand the fundamentals of media planning, including terminology, media math, planning processes, and measurement.
• Identify relevant media behaviors, platforms, partners, and emerging opportunities that can strengthen creative ideas.
• Partner closely with Brand Strategy, Creative, Account Management, media agencies, and external partners.
• Help translate creative ideas into actionable communications plans.
• Manage assigned workstreams proactively, keeping projects moving and stakeholders informed.
• Present strategic thinking clearly and confidently to internal teams and clients.
• Stay immersed in media, culture, technology, advertising, and how ideas spread.

Job description

Omnicom Group is seeking a Communications Strategist to develop and help implement strategies that determine how ideas live, engage, and spread. This role moves beyond execution into strategic ownership, connecting consumer behavior, media, culture, and creative ideas to decide where brands should show up.

Key responsibilities include developing strategies with senior guidance, translating research and trends into strategic recommendations, building communication architectures and consumer