Strategic Communications Lead

Midtown Association; Sacramento (CA); On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

8 sick days

12 vacation days

401k 5% match

Flex-spend account

Medical Insurance

Life Insurance

Dental Insurance

Vision Insurance

Alternative Care Insurance

Wellness program

Sabbatical

Refreshments

Work from anywhere

Work from home day

Parking

Job summary

Midtown Association is seeking a Communications Manager to develop and execute about 30 strategic campaigns annually to boost awareness, visitation, investment and stakeholder support in Midtown Sacramento. The role blends strategy, project management, storytelling, and liaison work across owned, earned, and paid media.

You will supervise contractors and a Communications Coordinator, ensuring messaging is segmented for audiences and aligned with brand standards while coordinating with partners

Qualifications

• 3+ years of full-time professional experience in communications, marketing, or public affairs.
• Associate degree in communications, marketing, or related field.
• Proven experience in campaign strategy, message segmentation, and content execution.
• Excellent written communication and presentation skills.
• Proficiency in Microsoft Office, Mailchimp, Canva, and social media platforms.
• Ability to lift 40 lbs and pass background, driving, and drug screenings (cannabis permissible)

Responsibilities

• Lead approximately 30 annual communications campaigns across channels.
• Develop messaging frameworks for diverse audiences and campaigns.
• Coordinate with external PR consultant and internal staff.
• Foster stakeholder relations through presentations and briefings.
• Support events and brand standards across Explore Midtown initiatives.
• Coach and supervise contractors and junior staff; manage priorities.

Skills

Campaign strategy

Message segmentation

Content execution

Written communication

Public relations

Social media

Microsoft Office

Mailchimp

Canva

Project management

Education

Associate degree in communications/marketing

Bachelor’s degree in a relevant field

Tools

Microsoft Office

Mailchimp

Canva

SEO

Google Ads

WordPress

Adobe Creative Cloud

Monday.com

Job description

Midtown Association is seeking a Communications Manager to develop and execute about 30 strategic campaigns annually to boost awareness, visitation, investment and stakeholder support in Midtown Sacramento. The role blends strategy, project management, storytelling, and liaison work across owned, earned, and paid media.

You will supervise contractors and a Communications Coordinator, ensuring messaging is segmented for audiences and aligned with brand standards while coordinating with partners