Strategic Campaigns & Events Manager, GCC Programs

Snowflake; United States; On-site; USD 120,000 - 180,000; Full time

Job summary

Snowflake seeks an experienced Campaign, Programs and Events Manager - GCC Programs to drive enablement and awareness through field programs for the GCC ecosystem. You will execute targeted marketing programs to generate awareness, pipeline, and customer relationships, collaborating across teams in a fast-paced environment.

The ideal candidate has 8-10+ years in multi-channel B2B marketing within enterprise software/SaaS, with strong project management, vendor oversight, and a global mindset to

Qualifications

• 8-10+ years of proven multi-channel B2B marketing experience within enterprise software/SaaS.
• Experience in field marketing covering campaigns, events and digital.
• Proven ability to lead cross-functional partnerships with marketing and other teams.
• Strong influencing skills to gain buy-in from stakeholders.
• Hands-on execution with project and time management.
• Experience with Salesforce, Marketo and WordPress.
• Good understanding of cloud infrastructure and analytics platforms (e.g., AWS, Google Cloud, Dataiku, H2O, Salesforce).

Responsibilities

• Lead and execute Go-to-Market strategies and integrated marketing programs including multi-channel campaigns and events across a broad customer segment.
• Collaborate with partner, Education, and account-based marketing teams to drive engagement and market awareness.
• Coordinate pre/post event communications with Sales/SE teams and marketing campaigns.
• Run large-scale in-person and virtual programs for Skills Development.
• Manage budgets, vendors, timelines, and resources.
• Set goals and metrics for campaigns; track results and ROI.
• Regularly report campaign performance and forecast future investment.

Skills

Multi-channel B2B marketing

Field marketing

Cross-functional collaboration

Influencing

Project management

Time management

Metrics-driven

Cloud/analytics knowledge

Salesforce

Marketo

WordPress

Audience communication

Creative thinking

Developer ecosystem experience

Global mindset

Education

Bachelor's Degree in Marketing, Business Administration, or related field

Tools

Salesforce

Marketo

WordPress

Job description

Snowflake seeks an experienced Campaign, Programs and Events Manager - GCC Programs to drive enablement and awareness through field programs for the GCC ecosystem. You will execute targeted marketing programs to generate awareness, pipeline, and customer relationships, collaborating across teams in a fast-paced environment.

The ideal candidate has 8-10+ years in multi-channel B2B marketing within enterprise software/SaaS, with strong project management, vendor oversight, and a global mindset to