Strategic Business Development Assistant

Dick's Sporting Goods; United States; On-site; USD 55,000 - 75,000; Full time

Job summary

Dick's Sporting Goods is seeking a Market Intelligence professional to support trend, athlete, and market insights and to help test and prove new product ideas. You will conduct seasonal analyses and track competitors to inform assortment and pricing strategies across omnichannel channels.

The role emphasizes data-driven decision making, collaboration with cross-functional teams, and hands-on testing with athletes to shape future development and collections.

Qualifications

• Bachelor's Degree is required.
• 1-3 years of related experience in vertical merchandising or product development.
• #LI-KB1

Responsibilities

• Develops skill set across trend, athlete and market insights, and the competitive set.
• Seasonal research on demos/spend/market basket analysis.
• Utilize athlete insights to support strategies and test and prove new ideas.
• Obtain athlete's preferences and POV through focus groups, virtual/in store testing, and product use tests.
• Analyze product reviews and athlete feedback and apply learnings to future development.
• Participates in seasonal Athlete intelligence trips to learn from athletes at scale.
• Knowledge of the competitive set through regular omnichannel competitive shopping.
• Assessment of the competitive sets strength and weaknesses to identify opportunities/threats.
• Track identified emerging competitors to aid in assessing their strengths and threats.
• Use and test competitive product to identify hits/misses/opportunities for our vertical brand product.
• Seasonal analysis of Circana/SFIA/KOA...etc. data by category to identify trends and opportunities/risks in the market.
• Regular omni channel shopping and tracking of aspirational brands for product intelligence and inspiration.
• Assist in identifying emerging aspirational brands to watch.
• Execute style creation when new styles are adopted.
• Execute Purchase Order maintenance.
• Assist in the sample management of samples.
• Develop analytical thinking skills to translate current business analysis into strategy and action.
• Analyze seasonal selling by attributes to identify opportunities for future development: category, class, style, item size/type, color, print/pattern, good/better/best pricing...etc.
• Identify where style and category attributes are over indexing and under indexing in the business to influence future product strategies.

Education

Bachelor's Degree

Job description

Dick's Sporting Goods is seeking a Market Intelligence professional to support trend, athlete, and market insights and to help test and prove new product ideas. You will conduct seasonal analyses and track competitors to inform assortment and pricing strategies across omnichannel channels.

The role emphasizes data-driven decision making, collaboration with cross-functional teams, and hands-on testing with athletes to shape future development and collections.