Strategic Brand Innovator - Soup & Broth

The Campbell's Company

Camden (NJ)

On-site

USD 129,000 - 178,000

Full time

4 days ago
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Benefits offered by this job

Medical insurance
Dental insurance
Disability insurance
AD&D and life insurance
401(k) with company match
Unlimited sick time and PTO

Job summary

Campbell's is seeking a Brand Manager – Soup & Broth Innovation to drive growth through new product initiatives across Campbell's, Rao's, Pacific Foods, and more. You will lead strategy, leverage consumer insights, and align with Brand Marketing and Sales to execute innovative platforms.

The role requires 8+ years in consumer brand management, a passion for consumer-led innovation, and strong leadership. MBA preferred; base salary range is set with full benefits package.

Qualifications

  • Bachelor's degree is required.
  • 8+ years in consumer brand management, with base/retail experience.
  • Strong data-driven decision making using market data.

Responsibilities

  • Lead new product innovation strategy across Campbell's and top brands.
  • Align opportunities with Brand Marketing and Sales using data and insights.
  • Plan and pipeline innovations to drive growth and profitability.
  • Lead cross-functional teams to commercialize new platforms.

Skills

Brand management
Leadership
Data-driven insights
Storytelling
Communication
Cross-functional collaboration

Education

Bachelor's Degree
MBA

Tools

Circana / Nielsen

Job description

Campbell's is seeking a Brand Manager – Soup & Broth Innovation to drive growth through new product initiatives across Campbell's, Rao's, Pacific Foods, and more. You will lead strategy, leverage consumer insights, and align with Brand Marketing and Sales to execute innovative platforms.

The role requires 8+ years in consumer brand management, a passion for consumer-led innovation, and strong leadership. MBA preferred; base salary range is set with full benefits package.

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