Strategic Advertising Account Specialist

Spectrum; Dallas (TX); Vor Ort; USD 60.000 - 75.000; Vollzeit

Zusammenfassung

Spectrum Reach offers advertising solutions and data-driven insights to help clients reach audiences across screens. The Account Specialist role partners with Sales to equip the team with materials for maximizing multi-screen product sales, while coordinating cross-departmentally to craft solutions and optimize campaigns.

You will work with Account Executives and clients to analyze objectives, develop strategic recommendations, and gather feedback for continuous improvement, balancing multiple

Qualifikationen

• Demonstrated ability to develop positive working relationships with Sales Executives and other cross functional support departments.
• Demonstrated ability to think strategically and problem-solve creatively.
• Need to be able to adapt to change quickly, as well as be able to prioritize and handle multiple tasks with competing deadlines.
• Attention to detail is an absolute must for this role.
• Experience with computer software including MS Office, PowerPoint or Canva and Spreadsheets, Excel or Google Sheets.
• Strong knowledge of advertising research databases such as Nielsen, Scarborough, MRI, Kantar, BIA/Kelsey, eMarketer, and comScore.
• Ability to create client advertising schedules and multi-task with various projects.
• Ability to decipher between client needs.

Aufgaben

• Creating proposals and strategic recommendations for clients based on client objectives and inventory analysis
• Working cross-departmentally to create solutions for our clients
• Partnering with Account Executives and clients on effectiveness of multi-screen campaigns
• Gathering feedback on the client campaigns
• Provide post-campaign performance recap as well as strategic recommendations for improvement

Kenntnisse

Relationship building

Strategic thinking

Multitasking

Attention to detail

Advertising analytics

Client communication

Ausbildung

Bachelor's degree or equivalent

Tools

MS Office

PowerPoint

Canva

Spreadsheets

Freewheel

Jobbeschreibung

Spectrum Reach offers advertising solutions and data-driven insights to help clients reach audiences across screens. The Account Specialist role partners with Sales to equip the team with materials for maximizing multi-screen product sales, while coordinating cross-departmentally to craft solutions and optimize campaigns.

You will work with Account Executives and clients to analyze objectives, develop strategic recommendations, and gather feedback for continuous improvement, balancing multiple