Strategic Account Manager

Nexstar Media Group; Peoria (IL); Vor Ort; USD 50.000 - 65.000; Vollzeit

Benefits dieser Stelle

Medical, dental, vision insurance

401(k) with company matching

Paid time off

Paid Parental Leave

Life insurance

Zusammenfassung

Tech Sales Jobs is seeking a Strategic Account Manager in Peoria, IL to lead digital revenue growth and client success. You will partner with Account Executives, translate insights into actionable strategies, and own client outcomes throughout the lifecycle.

The role emphasizes revenue expansion, advertiser retention, and cross-sell opportunities, combining analytics with consultative selling to drive measurable business results.

Qualifikationen

• 3+ years of experience in digital marketing, media sales, strategic account management, advertising strategy, or consultative selling.
• Strong knowledge of digital advertising, audience targeting, analytics, attribution, and performance marketing.
• Proven ability to develop and present strategies that drive revenue and business results.
• Strong analytical, sales, communication, presentation, and relationship-building skills.
• Experience with research, analytics, CRM, and reporting platforms.
• Media, broadcast, agency, or digital advertising experience preferred.

Aufgaben

• Develop consultative strategies aligned with advertiser objectives, audiences, and success measures.
• Identify renewal, upsell, and cross-sell opportunities that increase recurring revenue and client value.
• Support station digital revenue and budget attainment.
• Serve as the station’s expert on digital advertising, audience solutions, analytics, attribution, and emerging technologies.
• Translate performance data into clear business recommendations and educate teams on trends.
• Partner with Account Executives from prospecting through renewal with clear account ownership.
• Conduct research and account planning to develop client-specific strategies.
• Lead performance reviews that demonstrate ROI and identify next steps.
• Collaborate with sales, research, ad operations, and digital services to ensure a consistent client experience.

Kenntnisse

Digital marketing

Media sales

Strategic account management

Advertising strategy

Consultative selling

Analytical skills

Communication

Relationship building

Tools

CRM platforms

Analytics tools

Reporting platforms

Jobbeschreibung

Strategic Account Manager

Location: IL, Peoria

Time Type: Full time

Job Description

The Strategic Account Manager (SAM) is the station’s digital thought leader, customer success leader, and strategic revenue partner. Combining consulting, sales expertise, technical knowledge, and data analysis, the SAM helps Account Executives win business, strengthen client partnerships, and deliver measurable results.

Working alongside Account Executives throughout the customer lifecycle, the SAM supports research, account planning, client discovery, solution development, sales presentations, performance analysis, and growth recommendations. As the station’s digital subject matter expert, the SAM translates marketing strategies, audience insights, and performance data into digital revenue growth and advertiser retention.

This is a customer success and growth role - not tactical fulfillment or support position. The SAM owns client outcomes, retention, and revenue expansion.

Key Responsibilities

Revenue Growth & Customer Success

• Develop consultative strategies aligned with advertiser objectives, audiences, and success measures.
• Identify renewal, upsell, and cross-sell opportunities that increase recurring revenue and client value.
• Support station digital revenue and budget attainment.

Digital Thought Leadership

• Serve as the station’s expert on digital advertising, audience solutions, analytics, attribution, and emerging technologies.
• Translate complex capabilities and performance data into clear business recommendations.
• Educate clients and sales teams on trends, best practices, and growth opportunities.

Sales Partnership & Client Engagement

• Partner with Account Executives from prospecting through renewal while maintaining clear account ownership.
• Conduct research and account planning to develop client-specific strategies.
• Participate in discovery meetings, presentations, and business reviews as the digital strategy expert.
• Support proposals, audience recommendations, and integrated marketing solutions.

Performance & Retention

• Analyze campaign results and convert findings into actionable insights.
• Lead performance reviews that demonstrate ROI and recommend next steps.
• Identify performance risks and opportunities that improve retention and account growth.

Collaboration & Sales Enablement

• Collaborate with sales, research, ad operations, and digital services to provide a consistent client experience.
• Coach sales teams on digital solutions, consultative selling, and effective use of insights.
• Share market intelligence and success stories that strengthen digital selling.

Qualifications

• 3+ years of experience in digital marketing, media sales, strategic account management, advertising strategy, or consultative selling.
• Strong knowledge of digital advertising, audience targeting, analytics, attribution, and performance marketing.
• Proven ability to develop and present strategies that drive revenue and business results.
• Strong analytical, sales, communication, presentation, and relationship-building skills.
• Experience with research, analytics, CRM, and reporting platforms.
• Media, broadcast, agency, or digital advertising experience preferred.

Success Measures

• Digital revenue growth and budget attainment.
• Advertiser retention, renewal, and account expansion.
• Client satisfaction and measurable business outcomes.
• Increased sales conversion and Account Executive effectiveness.

Pay Range: $50,000-$65,000 salary plan

Benefits: Our comprehensive benefits package includes, but not limited to, medical (with multiple plan options), dental, and vision insurance, paid time off, a 401(k) with company matching contributions, life insurance, Paid Parental Leave and more.