Story-Driven Content Specialist

Nashville Public Radio; Chicago (IL); On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

Vision insurance

Job summary

The National Association of REALTORS® (NAR) seeks a Content Specialist to craft compelling, story-driven content across blogs, emails, social media, print, and program collateral. You’ll ensure copy aligns with NAR’s brand voice and personas while supporting visual content with infographics and short-form videos.

You will interview partners for success stories, contribute to editorial planning, and collaborate with design and digital teams to deliver cohesive campaigns.

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field.
• 3–5+ years of experience in content creation, copywriting, or marketing communications.
• Experience writing for multi-channel campaigns, including digital, email, social media, and print.
• Familiarity with member-based organizations or B2B2C marketing is a plus.
• Ability to craft clear, engaging, and audience-specific content aligned with brand voice and messaging.
• Experience with infographics and short-form video content.
• Familiarity with video scripting, basic editing, or collaboration with creative teams.
• Extremely organized and detail-oriented.
• Occasional travel to conferences (10%).

Responsibilities

• Write and edit content for blog posts, emails, social media, program collateral, and print.
• Collaborate with internal teams and partners to develop story-driven marketing materials.
• Provide clear, targeted copy aligned with personas and brand voice.
• Create and maintain a consistent tone and messaging.
• Conceptualize and create infographics and short-form video content across digital platforms.
• Interview partners and members for use in success stories.
• Partner with design and digital teams to ensure written content aligns with visuals.
• Contribute to content planning meetings and editorial calendars.
• Assist in analyzing content performance through data dashboards.
• Other duties as assigned.

Skills

Content creation

Copywriting

Marketing communications

Multi-channel campaigns

Story interviewing

Education

Bachelor’s degree in Marketing/Communications/Journalism/English

Tools

Video editing

Infographics design

Job description

The National Association of REALTORS® (NAR) seeks a Content Specialist to craft compelling, story-driven content across blogs, emails, social media, print, and program collateral. You’ll ensure copy aligns with NAR’s brand voice and personas while supporting visual content with infographics and short-form videos.

You will interview partners for success stories, contribute to editorial planning, and collaborate with design and digital teams to deliver cohesive campaigns.