Store Sales Leader - High-Impact Retail Manager

academy; Gardendale (AL); On-site; USD 55,000 - 85,000; Full time

Job summary

Academy Sports + Outdoors is seeking a Sales Manager to lead a high-volume store and drive exceptional customer service. You will oversee both Hardlines and Softlines, translating business goals into clear priorities that boost sales, merchandising excellence, and operational consistency.

You will coach a diverse team, use sales metrics and inventory insights to optimize productivity and profitability while maintaining in-stock levels and visual standards.

Qualifications

• Bachelor's degree in a related field preferred.
• Minimum of 3 years of relevant leadership or management experience required.
• Demonstrated success leading departments of up to 40 team members while driving operational excellence and achieving sales targets.
• Strong customer service mindset with effective communication and problem-solving skills.
• Business acumen with an understanding of sales performance, labor planning, and profitability.
• Ability to interpret reports and use metrics to inform decisions and priorities.
• Working knowledge of inventory systems, payroll processes, and Microsoft Office applications.
• Sound judgment and decision-making skills in fast-paced, high-traffic environments.
• Ability to complete and maintain required certifications, including Firearms Sales and Power Industrial Truck.
• Comfortably manage and audit firearm sales, ensuring all transactions meet federal and state requirements through accurate completion of ATF Form 4473, background check verification, and final approval.
• A team-first attitude; while your core duties are your priority, you're happy to step in wherever you're needed.

Responsibilities

• Lead day-to-day performance of a high-volume retail store, shaping customer experience.
• Oversee both Hardlines and Softlines, translating business goals into clear priorities that drive sales, merchandising excellence, and operational consistency across departments.
• Coach, develop, and inspire a diverse team of leaders and team members, building capability through training, feedback, and accountability.
• Balance people leadership with execution, ensuring policies, safety standards, and regulatory requirements are consistently upheld.

Skills

Customer Service

Management

Workforce Management

Driving Results

Operations

Education

Bachelor's degree

Job description

Academy Sports + Outdoors is seeking a Sales Manager to lead a high-volume store and drive exceptional customer service. You will oversee both Hardlines and Softlines, translating business goals into clear priorities that boost sales, merchandising excellence, and operational consistency.

You will coach a diverse team, use sales metrics and inventory insights to optimize productivity and profitability while maintaining in-stock levels and visual standards.