Store Leader & Brand Experience Coach

VFCorporation; Bridgewater (MA); On-site; USD 50,000 - 75,000; Full time

Benefits offered by this job

Health benefits

Job summary

Vans, a VF brand, is seeking an Assistant Store Manager to lead a team of Brand Advocates and deliver a best-in-class customer experience aligned with our Off The Wall culture. You will partner with the Store Manager to drive profitability through exceptional engagement, merchandising, and operations, and you may stand in for the Store Manager when needed.

The role emphasizes leadership, coaching, and inclusivity, with responsibilities from hiring and onboarding to training and compliance.

Qualifications

• Proven ability to drive results through store teams and exceed sales and profit goals.
• Skilled in coaching, motivating, and building high-performing, diverse teams.
• Strong verbal and written communication skills with the ability to influence across all levels.
• Solution-oriented and flexible in a fast-paced, dynamic retail environment.

Responsibilities

• Lead, develop, and motivate a team of Brand Advocates to deliver best-in-class customer experience.
• Partner with Store Manager to drive profitability through engagement, merchandising, operations, and community connection.
• In the Store Manager’s absence, assume full responsibility for the store.
• Recruiting, hiring, and onboarding with high-caliber talent; ongoing training and feedback.
• Ensure compliance with company policies, control expenses, and maintain visual merchandising standards.

Skills

Retail leadership

Team development

Customer service

Communication skills

Sales goals

Education

High School Diploma or equivalent

Tools

Retail software tools

Job description

Vans, a VF brand, is seeking an Assistant Store Manager to lead a team of Brand Advocates and deliver a best-in-class customer experience aligned with our Off The Wall culture. You will partner with the Store Manager to drive profitability through exceptional engagement, merchandising, and operations, and you may stand in for the Store Manager when needed.

The role emphasizes leadership, coaching, and inclusivity, with responsibilities from hiring and onboarding to training and compliance.