Staff Edge Compute Product Marketing Lead

Fastly; New York (NY); Hybrid; USD 166,000 - 235,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

401(k) with company match

Paid holidays and wellness days

Equity and discretionary bonus

Job summary

Fastly is seeking a Staff Product Marketing Manager for Compute to drive go-to-market execution and messaging, partnering with sales enablement to arm the team with compelling assets. You will help position Fastly Compute to developers, platform leads, and IT executives as we expand beyond CDN into edge compute.

In this role, you will own external messaging, lead end-to-end product launches, and craft customer-facing content like whitepapers and webinars.

Qualifications

• 8+ years of professional experience, with 3 years in Product Marketing focused on Serverless, Edge Compute, Cloud Infrastructure, or Developer Platforms.
• 3 years working in DevRel, developer marketing, or technical advocacy
• Proven experience executing successful GTM launches and crafting field-ready enablement materials
• Strong technical aptitude with the ability to distill developer centric features into clear business impact
• Excellent cross-functional collaboration and project management skills

Responsibilities

• Positioning & External Messaging: Develop compelling, market facing positioning and messaging for Fastly Compute that resonates with developers, platform leads, and IT executives.
• GTM Execution & Readiness: Drive end to end product launches, ensuring operational GTM readiness across sales, customer success, marketing, and channel partners.
• Sales Enablement & Asset Creation: Partner with sales enablement to build high impact seller assets, customer decks, competitive battlecards, and ROI tools to activate revenue teams.
• Competitive Awareness: Apply competitive intelligence and evangelize core edge compute use cases (personalization, A/B testing, auth at the edge, geo routing).
• Customer Content Creation: Craft compelling customer facing content, including whitepapers and webinars, moving prospects along the buyer journey.
• Developer Content & Community: Create developer centric content, and bridge marketing and community efforts with TPM and Developer Relations.
• Partner & Channel Collaboration: Collaborate with the Partner team to support messaging for edge ecosystem partner initiatives.
• Buyer Insights & Campaign Integration: Connect buyer pain points with demand gen campaigns, events, and lifecycle marketing programs.
• Analyst & Community Engagement: Support Analyst Relations and thought leadership campaigns through storytelling and customer proof points.
• Executive & Company Visibility: Represent Fastly Compute in QBRs and cross-functional efforts.
• Product Evangelism: Deliver presentations on Fastly’s security story.

Skills

GTM launches

Technical aptitude

Cross-functional collaboration

Project management

Job description

Fastly is seeking a Staff Product Marketing Manager for Compute to drive go-to-market execution and messaging, partnering with sales enablement to arm the team with compelling assets. You will help position Fastly Compute to developers, platform leads, and IT executives as we expand beyond CDN into edge compute.

In this role, you will own external messaging, lead end-to-end product launches, and craft customer-facing content like whitepapers and webinars.