Sr. Specialist Marketing instashop

Delivery Hero; United States; Remoto; USD 49.000 - 82.000; Tempo pieno

Descrizione del lavoro

Delivery Hero in the UAE seeks a Sr. Specialist Marketing to drive the brand presence for instashops, build partnerships, and coordinate integrated campaigns across online and offline channels.

You will work with external partners, retail vendors, and internal teams to execute high-impact marketing initiatives. The role emphasizes data-driven decision making, ROI tracking, and cross-functional collaboration to translate campaigns into retention messaging and repeat orders.

Competenze

• Bachelor's degree in Marketing Communications, Business, or a related field.
• 4+ years of experience in brand management, campaign management, growth marketing, or trade marketing within the GCC region (Experience in Q-Commerce preferred).
• Proven track record of planning and executing integrated 360-degree marketing campaigns.
• Data-driven mindset with ability to translate metrics into growth insights and strategies.
• Vendor and agency management experience with external partners.

Mansioni

• Lead end-to-end 360 campaign strategy and execution across the UAE.
• Collaborate with FMCG brands and retail partners to create joint marketing initiatives.
• Align online and offline activations with digital, social, and influencer roadmaps.
• Translate campaigns into targeted in-app/push messaging briefs for retention.
• Track spend and campaign ROI, CAC, and conversion metrics against targets.
• Monitor UAE market trends and competitor moves to identify growth opportunities.

Conoscenze

Campaign management

Data-driven marketing

Vendor management

Cross-functional collaboration

Budgeting & ROI

Partnership development

Formazione

Bachelor's degree in Marketing Communications or Business

Descrizione del lavoro

As a Sr. Specialist Marketing you will be the creative and strategic force behind instashops brand presence in the UAE. Your main goal is to build brand affinity manage local partnerships and coordinate integrated campaigns (both online and offline) that keep instashop top-of-mind for consumers. You will work closely with external partners retail vendors and our internal creative teams to execute memorable high-impact marketing initiatives.

• 360 Campaign Leadership: End-to-end strategy planning and execution of seasonal tactical and brand campaigns across the UAE.
• Co-Marketing & Partnerships: Collaborate with FMCG brands and retail partners to design high-yielding joint marketing initiatives.
• Online/Offline Synergy: Align OOH ads activations and events with digital social and influencer roadmaps.
• Cross-Functional Bridge: Connect Commercial Creative Legal and CRM/Retention teams translating campaigns into targeted in-app/push messaging briefs to drive repeat orders.
• Performance & Budgeting: Track localized spend and campaign impact (ROI CAC conversion metrics) against business targets.
• Market Intelligence: Monitor UAE competitor moves and consumer trends to spot quick-turnaround growth opportunities.

Qualifications :

• Education: Bachelors degree in Marketing Communications Business or a related field.
• Experience: 46 years of experience in brand management campaign management growth marketing or trade marketing within the GCC region (Experience in Q-Commerce preferred).
• Campaign Expertise: Proven track record of planning and executing integrated 360-degree marketing campaigns combining offline digital and localized activations.
• Data-Driven Mindset: Proven ability to read translate and leverage marketing data metrics into actionable growth insights and commercial strategies.
• Vendor & Agency Management: Previous experience managing external creative agencies production houses and print/OOH vendors.

Remote Work :

Yes

Employment Type :

Full-time