Sr. Product Marketing Manager, Amazon Fresh Grocery

Amazon; Seattle (WA); On-site; USD 128,000 - 213,000; Full time

Job summary

An established industry player is seeking a Sr. Product Marketing Manager to drive innovative marketing strategies for its grocery segment. This dynamic role involves leading integrated planning, optimizing marketing channels, and collaborating with cross-functional teams to enhance customer engagement. The ideal candidate will possess a strong marketing background, exceptional communication skills, and the ability to navigate complex business challenges. Join a forward-thinking company that values diversity and fosters an inclusive culture, where your contributions will directly impact the grocery shopping experience for customers across North America. If you are passionate about marketing and ready to make a difference, this opportunity is perfect for you.

Benefits

Medical benefits

Financial benefits

Equity options

Sign-on payments

Qualifications

• 6+ years of marketing experience with a focus on cross-functional programs.
• Strong ability to influence and collaborate with diverse teams.

Responsibilities

• Own the design and optimization of Integrated Marketing Operating Model.
• Facilitate quarterly prioritization reviews for omni-channel traffic.

Skills

Cross-functional collaboration

Project management

Data analysis

Strategic thinking

Communication skills

Entrepreneurial spirit

Education

Bachelor's degree

MBA

Tools

Excel

Tableau

Job description

Sr. Product Marketing Manager, Amazon Fresh Grocery

Job ID: 2956211 | Amazon.com Services LLC

Interested in working on an innovative business that is changing the way customers think about grocery? Amazon is looking for a customer obsessed, and motivated individual to join North America Amazon Fresh.

We are looking for an experienced Sr. Product Marketing Manager to join the NA Amazon Fresh Growth Marketing & Impact organization to lead Integrated Planning and Prioritization workstreams to drive cross-functional synergies across the Amazon Fresh and larger Worldwide Grocery Stores Organization. This involves navigating high degrees of ambiguity collaborating with marketing leads, channel managers, and cross-functional program owners and stakeholders on a monthly, quarterly, and annual cadence to define the strategy, processes and tenets for how we communicate to Grocery shoppers across our marketing touch points. You will make work cross-functionally to design operating strategies, build mechanisms and processes, and facilitate discussions and forums for making high-impact trade offs and decisions while collaborating with cross-functional partners.

The ideal candidate is a product marketing leader that is passionate about driving cross-functional synergies, building structure in the face of ambiguity, and transforming strategic priorities into operating principles to guide large cross-functional stakeholders. This person will think through complex business challenges, like how to reconcile cross-functional dependencies with production lead times and determine the correct portfolio role of various marketing channels and placements. An entrepreneurial spirit, the ability to influence across senior leadership and junior stakeholders, and the ability to work effectively with a large number of partners and stakeholders are some of the key skills we are looking for.

Key job responsibilities

1. Integrated Marketing Planning: This role will own the design and ongoing optimization of the Integrated Marketing Operating Model for all of Amazon Fresh Central Marketing. They foster partnerships across Central Marketing, Category, Operations, Private Brands, Grocery Tech, and Creative; influencing their respective processes and mechanisms to unlock organizational synergies.
2. Marketing Channel Portfolio Strategy: This role collaborates across marketing leads and channel owners to define portfolio roles across our arsenal of customer touchpoints. They will raise the bar on cohesive customer communication across touchpoints via holistic messaging prioritization, operationalizing brand strategies to ensure connection with the customer experience.
3. Quarterly Prioritization Reviews: This role facilitates the quarterly holistic prioritization reviews for omni-channel traffic and merchandising across Amazon Fresh marketing leaders leveraging strong judgement informed by strategic tenets, operational capacity, and customer insights to navigate complex trade-off discussions and competing priorities.

BASIC QUALIFICATIONS

• Bachelor's degree
• 6+ years of professional non-internship marketing experience
• Experience prior success in driving execution of large-scale project plans with multiple teams in support of business goals
• Experience building, executing and scaling cross-functional marketing programs
• Experience creating and managing complex, cross-team project plans
• Experience using data and metrics to drive improvements
• Experience presenting metrics and progress to goal to senior leadership

PREFERRED QUALIFICATIONS

• MBA
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience with A/B Testing or Multi-Variate Testing or both

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits.