Sr. Product Manager, Messaging

ziprecruiter; United States; Hybrid; USD 175,000 - 235,000; Full time

Benefits offered by this job

401(k) plan

Comprehensive benefits

Flexible vacation

Remote-friendly

Job summary

ZipRecruiter is seeking a Senior Product Manager to own a high-volume messaging portfolio spanning email and push notifications that re-engage users not actively on the platform. You will define cadence, audience targeting, and ensure a balance between engagement and long-term trust.

You will collaborate with data science, ML, design, and go-to-market teams to set KPIs, run experiments, and guide outcomes for both sides of the marketplace.

Qualifications

• 5+ years of product management with proven results.
• Deep analytical skills and SQL fluency; adept at designing and interpreting A/B tests.
• Hands-on ownership of email, push, or lifecycle messaging at consumer scale.
• Understanding of ranking, relevance, and recommendation models in products.
• Experience speaking with users and conducting primary research.

Responsibilities

• Own the messaging portfolio: message types, purpose, audience, cadence, and balance between volume and trust.
• Define and track portfolio KPIs like application volume, activation, retention, unsubscribe and complaint rates, revenue from email placements.
• Partner daily with data science and ML teams to shape ranking and matching output for sends; collaborate with employer-side teams on outcomes.
• Design and read experiments with a view to long-term business health beyond short-term metrics.
• Collaborate with engineering on the messaging platform, frequency-capping, send-decisioning, and channel orchestration systems.
• Protect deliverability, sender reputation, compliance, and opt-in/opt-out mechanics.
• Serve as user voice for off-platform touchpoints via research and conversations.

Skills

5+ years product management

SQL

A/B testing

Email/push messaging

Cross-functional collaboration

Job description

Role overview

Lead the product strategy for a high-volume messaging channel that reaches users when they are not actively on the platform. The portfolio spans email and push notifications covering new opportunities, fresh matches, recruiter outreach, and application updates, and is a primary driver of re-engagement. This is a senior individual contributor role with end-to-end ownership of what gets sent, to whom, and when.

Responsibilities

• Own the messaging portfolio, including which message types exist, their purpose, audience targeting, send cadence, and the balance between volume and long-term user trust.
• Define and track portfolio-level KPIs such as application volume, activation, retention, unsubscribe and complaint rates, and revenue contribution from email placements.
• Partner daily with data science and machine learning teams to shape the ranking and matching output that flows through sends, and with employer-facing product teams on outcomes for the other side of the marketplace.
• Design and read experiments with judgment about long-term business health, looking past short-term engagement metrics.
• Work closely with the engineering teams that own the messaging platform, frequency-capping, send-decisioning, and channel orchestration systems.
• Protect the channel by staying on top of deliverability, sender reputation, compliance, and opt-in/opt-out mechanics.
• Serve as the voice of the user for off-platform touchpoints through research and direct conversation.

Requirements

• 5+ years of product management experience with a track record of shipping measurable results.
• Deep analytical skills, comfort with SQL, and fluency designing and interpreting A/B experiments.
• Hands-on ownership of email, push, or lifecycle messaging products at consumer scale, with a clear view of the tension between engagement volume and user trust.
• Working knowledge of how ranking, relevance, and recommendation models are applied inside a product.
• Demonstrated practice of speaking directly with users and running primary user research.
• Strong written and verbal communication, with the ability to collaborate across engineering, data science, design, and go-to-market stakeholders.

Nice to have

• Background at a two-sided marketplace where work on one side had to account for outcomes on the other.
• Experience building message selection, frequency capping, channel orchestration, or growth and CRM automation systems.
• Familiarity with email deliverability, sender reputation, and compliance regimes including SMS and RCS.

Benefits and work setup

• Hybrid environment with most US-based positions eligible for full remote work.
• Competitive base salary range of $175,000–$235,000, with potential additional equity, bonuses, or commission depending on the position.
• Comprehensive medical, financial, and other benefits, plus flexible vacation and paid time off.
• Employer-matched 401(k) plan.