Sr Paid Search Strategist (Enterprise)

OuterBox, Inc.; United States; Remote; USD 75,000 - 90,000; Full time

Benefits offered by this job

Health insurance

401(k) & Retirement Savings

Generous Paid Time Off

Flexible Scheduling

Remote-First Culture

Professional Development

Employee Referral Program

Job summary

OuterBox, Inc. is seeking a Senior Paid Search Strategist to develop and execute SEM campaigns that increase online visibility, traffic, and conversions for our clients. You will work with health and e-commerce brands, analyze data, stay current on SEM trends, and continually optimize campaigns to exceed client goals.

The role is fully remote and based in the United States, with a comprehensive benefits package to support work-life balance and professional growth.

Qualifications

• Develop and execute SEM strategies aligned with client goals.
• Conduct keyword research and competitive analysis.
• Create and manage campaign budgets and forecasts.
• Develop testing roadmaps and evolve SEM programs.

Responsibilities

• Create, optimize, and manage PPC campaigns on Google Ads, Bing Ads, and others.
• Write and optimize ad copy for maximum CTR.
• Set up and optimize landing pages for CRO.
• Implement A/B tests and other optimization strategies.

Skills

SEM campaigns

Keyword research

Budget management

Campaign optimization

PPC platforms

Tools

Google Ads

Bing Ads

Job description

At OuterBox, growth isn't just what we deliver for clients. It's what we create for our people.

Join a team of marketers, strategists, developers, and innovators helping leading brands increase revenue through data-driven digital marketing. We call our team members Boxers because great results don't happen by chance. They come from preparation, continuous learning, and showing up for your team every day.

Work With Some of the Best Minds in Digital Marketing

Launched in 2004, we’re now a team of 300+ and continue to experience explosive growth!

Empowering your journey through every stage of growth—so you can do your best work and live your best life.

Our success is measured by the success we create for our clients and for our people. Every campaign, strategy, and website we build is designed to drive meaningful growth while giving our team opportunities to learn, lead, and advance their careers. And we have some fun along the way!

As a Senior Paid Search Strategist at OuterBox, you will be responsible for developing and executing strategic SEM campaigns to drive online visibility, website traffic, and conversions for our clients. You will collaborate with innovative & transformative digital health and e-commerce clients, and leverage industry best practices to achieve outstanding results. Your role involves analyzing data, staying updated on SEM trends, and continually optimizing campaigns to meet and exceed client goals.

This role is fully remote, based in the United States.

Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions.

Campaign Strategy and Planning:

• Develop and execute SEM strategies in line with client objectives.
• Conduct keyword research and competitive analysis.
• Create and manage campaign budgets and forecasts.
• Develop a robust testing roadmap and ensure continuous evolution of the client’s SEM programs.
• Develop comprehensive Quarterly Business Reports (QBRs) with the team that includes highlights of last quarter and top testing priorities for the upcoming quarter.
• Stay updated on industry trends, algorithm changes, and emerging technologies to maintain a competitive edge.

Campaign Execution:

• Create, optimize, and manage PPC (Pay-Per-Click) campaigns on platforms like Google Ads, Bing Ads, and others.
• Write and optimize ad copy for maximum click-through rates (CTR).
• Set up and optimize landing pages for conversion rate optimization (CRO).
• Implement A/B tests and other optimization strategies.

Performance Analysis and Reporting:

• Monitor and analyze campaign performance using various analytics tools.
• Generate regular reports to track KPIs and campaign effectiveness.
• Provide insights and recommendations for continuous improvement.

Client Communication:

• Maintain regular communication with clients to understand their business goals and objectives.
• Present campaign results, insights, and recommendations to clients.
• Address client queries and concerns promptly.

Stay Updated:

• Stay informed about industry trends and updates in search engine algorithms.
• Recommend and implement new strategies and tools as needed.

Requirements

Boxer Benefits

Exceptional teams deserve exceptional support. Our employee benefits package includes generous paid time off, healthcare coverage, retirement savings options, professional development opportunities, and additional perks designed to help you stay healthy, productive, and fulfilled both at work and at home.

• Health Insurance
• 401(k) & Retirement Savings
• Generous Paid Time Off
• Flexible Scheduling
• Remote-First Culture
• Professional Development
• Employee Referral Program
• And more!

Salary Description: $75,000 - $90,000

Our Company Values

Great results don’t happen by chance. They come from talented people working together with shared expectations, mutual respect, and a commitment to doing what’s right.

At OuterBox, our values guide how we approach our work, support our teammates, and serve our clients. They influence the decisions we make every day and help create a culture where people can do meaningful work, build lasting relationships, and grow throughout their careers.

Growth At OuterBox

We believe growth is oxygen—for our clients, our company, and our people. That’s why we’re committed to helping every teammate reach their next stage of growth.

Every person joins OuterBox with different experiences, ambitions, and career goals. We believe great leaders meet people where they are, providing the support, resources, and opportunities needed to grow professionally, develop new skills, and build a rewarding career.

Whether you’re looking to deepen your expertise, take on new challenges, or grow into leadership, you’ll find a team invested in helping you get there.

Whether you’re looking to deepen your expertise, take on new challenges, or grow into leadership, you’ll find a team invested in helping you get there.

Physical Demands

• Primarily involves sitting at a desk and using a computer for extended periods of time.
• Light physical activity is also required, such as carrying equipment or setting up for presentations.
• Requires a high level of mental focus and the ability to work under pressure.
• Good manual dexterity, hand-eye coordination, and the ability to use a computer for extended periods are required.

Utilizes required organization-provided tools, such as project management systems, artificial intelligence (AI) applications, reporting and analytics programs, and other business software, as directed by management in the regular course of business. Use of such tools ensures accuracy, accountability, and continuity across projects, supports collaboration among team members, and allows the organization to maintain visibility into work product and progress.

Work Authorization/Requirements

Must be located in the USA.

We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Affirmative Action/EEO Statement

Our company is an equal-opportunity employer committed to providing a work environment free from discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other legally protected status.

OuterBox may use AI-assisted tools to support the hiring process. Human review is involved in all employment decisions.

Finding the right career is more than matching your skills to a job description. That’s why our hiring process starts with an honest conversation.

What makes OuterBox different isn’t simply our full-service digital marketing capabilities. It’s how we work. Through proven processes, proprietary technology, and a collaborative team structure, we’ve created a more efficient and effective way to deliver SEO, paid media, web design, web development, email marketing, and digital marketing solutions for our clients.

That’s why we want to understand where you are in your career, what you’re working toward, and what matters most in your next role. From there, we’ll share what it’s really like to work at OuterBox, including our culture, expectations, growth opportunities, and how Boxers collaborate to deliver exceptional results.

We don’t just fill positions. We’re focused on finding the people who will thrive here, contribute to our continued growth, and build long-term relationships with our team and our clients.

When you join OuterBox, you’re joining a team backed by industry-leading expertise, innovative technology, and a support system designed to help you grow professionally while making a measurable impact.

One-Way Interview

Get the conversation started on your own time. You’ll receive a short series of questions to answer via video. This gives us the chance to get to know you and for you to show your personality before meeting face-to-face.

You’ll next meet with a member of our Recruiting team for an introductory call. Here we’ll cover the basics of the role, learn more about your background, and answer any early questions you have about OBx and the opportunity.

This conversation dives deeper into your experience, skills, and approach to your work. Expect a two-way dialogue as we want to ensure this role is a right fit for you.

Presentation/Exercise with Hiring Team

Next, complete a role-relevant exercise or presentation with the broader hiring team. This is your opportunity to demonstrate your creativity and skills.

Final Decision & Offer Letter

After careful consideration, we’ll reach out with our decision. If you're our person, congratulations! An offer letter will be sent, and get ready to grow!

What Keeps Our Team at OuterBox

Hear directly from OuterBox employees about what has kept them at the company—from a healthy, collaborative culture and supportive teammates to real opportunities for professional growth.

Meet Your People Team

Desiree Papadimitriou

Group Director, People

Director, Talent Development

Human Resources

Haley Rudin

Talent Management Specialist

Jeb Works

Chase Conner, OuterBox SEO Director