Sr. Marketing Program Manager

Adobe Inc.; San Francisco (CA); On-site; USD 110,000 - 210,000; Full time

Job summary

An innovative firm is seeking a Senior Marketing Program Manager to lead impactful marketing initiatives. This role is pivotal in enhancing brand visibility and achieving measurable business goals through strategic planning and execution. The ideal candidate will possess strong project management skills, a creative mindset, and the ability to collaborate effectively across teams. Join a dynamic environment where your contributions will drive significant results and help shape the future of digital experiences. If you have a passion for marketing and a knack for managing complex projects, this opportunity is perfect for you.

Qualifications

• 5-8 years of program/project management experience, preferably in marketing.
• Proven track record of optimizing marketing programs to drive results.

Responsibilities

• Develop and implement marketing programs supporting company objectives.
• Collaborate with cross-functional teams for successful program execution.

Skills

Program Management

Project Management

Analytical Skills

Creative Thinking

Business Partner Management

Education

Bachelor's Degree

Tools

Microsoft Excel

SharePoint

JIRA

Adobe Workfront

Job description

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone-from emerging artists to global brands-everything they need to design and deliver exceptional digital experiences! We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

The Opportunity

We are looking for a Sr. Marketing Program Manager to join Marketing Program Management Team at Adobe! Our team plays a crucial role in the Global Marketing Organization, responsible for efficiently planning, implementing, and optimizing marketing programs, campaigns, and releases. Our objective is to improve brand transparency, engage target audiences, and achieve measurable business objectives while promoting innovation and teamwork. This role requires a combination of creative thinking, analytical skills, and project management expertise.

What You'll Do

• Develop and implement comprehensive marketing programs to support company objectives, including product launches, campaigns, and customer retention initiatives.

• Collaborate with cross-functional teams, including marketing channel partners, product, and our internal Studio team, to ensure alignment and successful execution of marketing programs.

• Define program objectives, milestones, and success metrics, and regularly track and report on performance against goals.

• Work together with collaborators to develop and maintain program strategies aligned with business goals and marketing briefs.

• Establish a schedule for reviewing and approving work, including reviews with the core team, collaborators, and partners.

• Ensure content production plan maps to a communications plan, customer journey, deliverables, and regional needs.

• Participate in creative reviews; assess work through the lens of production, talent/licensing, and budget implications and provide guidance accordingly.

• Oversee the flow of production reviews and approvals.

• Schedule meetings, take notes, and ensure they are properly distributed afterward.

• Update proper documentation for marketing programs.

What You Need to Succeed

• Bachelor's degree or equivalent experience

• Minimum of 5-8 years of program/project management experience preferably with a marketing management background.

• Proven track record of successfully planning, completing, and optimizing marketing programs to drive business results.

• Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.

• Knowledge and experience with Microsoft Excel, SharePoint, JIRA, and Wiki (Adobe Workfront experience highly desired).

• Excellent business partner management and presentation skills.

Desired Traits

• Driver - Take charge. Get things done. Operate effectively and autonomously.

• Organized - A planner who brings order and resolve to a fast-paced environment with matrixed organizations.

• Articulate - Ability to work well with both technical and non-technical individuals up and down the org, capable of absorbing large amounts of information and the ability to distill it down to the essentials.

• Quality - Attention to detail and a proven track record of successful delivery of complex global projects

• Flexible - Ability to juggle several projects and shift priorities as needed.

• Creative - Exhibiting an innovative, forward-thinking approach to problem-solving.

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this positionis $110,800 -- $209,500 annually. Paywithin this range varies by work locationand may also depend on job-related knowledge, skills,and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be anEqual Employment Opportunityand affirmative action employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law.Learn more.

Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, [e-mail] call [phone].

Adobe values a free and open marketplace for all employees and has policies in place to ensure that we do not enter into illegal agreements with other companies to not recruit or hire each other's employees.