Sr. Marketing Operations Specialist

Engine

United States

Hybrid

USD 83,000 - 115,000

Full time

14 days+
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Benefits offered by this job

Hybrid-hub model
Bonus potential
Equity

Job summary

Engine is seeking a Sr Marketing Operations Specialist to optimize our marketing tech stack, execute campaigns, and ensure data integrity across platforms.

You will partner with marketing, sales, and Revenue Operations to drive pipeline growth and scalable growth initiatives.

Qualifications

  • 3–5 years of experience in marketing operations, revenue operations, or a related field.
  • Bachelor’s degree in marketing, business, analytics, or a related field (or relevant internship/work experience).
  • Demonstrated experience in marketing technology, data analytics, and digital marketing operations.
  • Advanced proficiency in Liquid code for dynamic email content, including scalable, reusable email modules.
  • Hands‑on experience with Salesforce and Customer.io (or similar platforms); Excel proficiency.

Responsibilities

  • Set up, test, and deploy marketing campaigns using Customer.io, including emails built with HTML and Liquid.
  • Maintain accuracy of marketing data in Salesforce and Customer.io; manage lead capture and routing.
  • Administer and optimize marketing tech stack (Customer.io, Salesforce, Tray.io, etc.).
  • Support monthly and ad hoc marketing performance reporting and dashboards.
  • Document and streamline processes for campaign operations, lead management, and attribution.
  • Build and manage automation workflows in Tray.io for PLG and sales-led motions.
  • Collaborate with growth, sales, and revenue operations on campaigns and programs.

Skills

Marketing operations
Data analytics
Project ownership
Communication skills
Marketing technology

Education

Bachelor’s degree in marketing or related field

Tools

Salesforce
Customer.io
Tray.io
Liquid code
Excel/Google Sheets

Job description

About Engine

At Engine, we’re transforming business travel into something personalized, rewarding, and simple. For too long, managing travel and spend has been overwhelming and fragmented — we’re here to change that. We believe the future of travel should be seamless and powered by technology that delights customers at every step. That’s why we’re building a platform that brings together corporate travel, a powerful charge card, and modern spend management in one place.

To make this vision real, we’re looking for exceptional, mission-driven people to help redefine how businesses manage and experience travel.

More than 30,000 companies already rely on Engine to support over 1 million travelers and billions in annual bookings each year. Cash flow positive with rapid growth, we pair exclusive Engine-only rates, industry-leading rewards, and intelligent automation to help businesses save money while delivering world-class personalization and convenience.

Backed by Telescope Partners, Blackstone, and Permira, Engine has been recognized as one of the fastest-growing travel and fintech platforms in North America, with honors including the Deloitte Fast 500 and Built In’s Best Places to Work.

About the Role

The Sr Marketing Operations Specialist is a marketing professional who will play a vital role in supporting and optimizing our marketing technology stack, executing campaigns, maintaining data hygiene, and ensuring smooth operational alignment across the marketing function. As a key member of Engine’s Marketing Operations team (under the Revenue Operations division), you will partner closely with marketing, sales, and the rest of the revenue operations team to drive exceptional execution of growth initiatives and pipeline growth.

Responsibilities
  • Campaign Operations: Set up, test, and deploy marketing campaigns, including email, webinars, and events using our marketing automation platform (Customer.io). This includes building and coding emails using HTML and Liquid code.
  • Data Management: Maintain accuracy and cleanliness of marketing data within Salesforce and Customer.io; manage lead capture, enrichment workflows, and routing using Clay and Cargo.
  • Technology Support: Administer, optimize, and troubleshoot our core marketing technology stack, including Customer.io (email automation), Salesforce (CRM), Clay and Cargo (data enrichment and activation), and Tray.io (workflow automation).
  • Reporting & Analytics: Support monthly and ad hoc marketing performance reporting, campaign analysis, and dashboard management.
  • Process Improvement: Document and help streamline processes for campaign operations, lead management, and attribution.
  • Automation Management: Build, manage, and optimize automation workflows in Tray.io that support both PLG and sales-led motions, including lead routing, lifecycle triggers, and cross-system data syncs.
  • Cross-functional Collaboration: Partner with growth, sales, and revenue operations to align on campaign execution, pipeline quality, and programs impact.
Expectations
  • Learn and master our marketing automation, CRM, and related marketing tech in your first 45 days.
  • Consistently execute campaign setup, QA, and launch with a high level of accuracy and timeliness from a templatized approach ensuring repeatability and scale and speed
  • Proactively surface data quality or process issues and collaborate on solutions.
  • Collaborate cross-functionally, showing initiative and accountability in all communications and project work.
  • Demonstrate ownership for assigned tasks and mature project management skills (task tracking, meeting deadlines).
  • Outcome-focused: build quickly, iterate swiftly and be deliverable-driven.
  • Speed is in our DNA so jumping right in and sharing insights, ideas and solutions is expected
What Success Looks Like
  • Within 45 days: Full working knowledge of Customer.io and Tray.io; independently executing campaign builds and QA.
  • Within 90 days: Owning at least one automation workflow end to end in Tray.io and maintaining clean, reliable data flows between Salesforce and Customer.io.
  • Ongoing: Campaign launches are executed on time, with high accuracy and minimal rework; email modules are scalable and reusable.
  • Ongoing: Proactively identifying process gaps and proposing solutions without being asked — a self-starter who drives improvements independently.
  • Ongoing: Trusted cross-functional partner to growth, sales, and revenue operations with strong stakeholder feedback.
Required Qualifications
  • 3–5 years of experience in marketing operations, revenue operations, or a related field.
  • Bachelor’s degree in marketing, business, analytics, or a related field (or relevant internship/work experience).
  • Demonstrated experience in marketing technology, data analytics, and digital marketing operations.
  • Advanced proficiency in Liquid code for dynamic email content, including the ability to build and maintain scalable, reusable email modules.
  • Hands‑on experience with Salesforce and Customer.io (or similar marketing automation platforms); proficiency in Excel/Google Sheets.
  • Highly detail‑oriented, analytical, and organized; proven ability to take initiative and drive results independently.
  • Ability to own projects end to end — from scoping and execution to delivery — with minimal oversight, in a lite‑agile environment with regular check‑ins and feedback.
  • Excellent verbal and written communication skills, collaboration between technical and non‑technical resources.
Preferred Qualifications
  • 4+ experience using marketing automation and CRMs (Customer.io, Salesforce, etc.).
  • Experience in Sr. B2B SaaS or technology industry.
  • Experience in a blended sales‑led/PLG models is a plus.
  • Experience in event operations is a plus.
  • Experience with Sales Engagement Platforms is a plus.
  • Experience with automation and workflow tools such as Tray.io, Zapier, or AI‑assisted development tools like Cursor is a plus.
  • Experience with AI/LLM tools such as Claude, ChatGPT, Gemini, or similar platforms is a plus.

Compensation

Our compensation packages are based on several factors, including your experience, expertise, and location. In addition to a competitive base salary, total compensation may include equity and/or variable pay (OTE). Your recruiter will share your complete compensation package as you move through the process.

Base Pay Range

$83,130—$115,000 USD

The Engine Edge: Perks & Compensation
We believe in rewarding great work with great benefits:

  • Compensation: Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
  • Benefits: Check out our full list atengine.com/culture.
  • Environments for Success: Different roles have different needs in terms of the environments that drive success which is why we have a hybrid-hub model. Whether you are in one of our amazing offices or fully remote, we’ll make sure you have what you need to succeed.

Perks and benefits may vary based on employment type, location, and more.

Ready to Build the Future of Work Travel?

Join us on our mission to transform how work travel works—for businesses, for travelers, and for the industry.

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