Sr. Marketing Operations Manager - NA UGG

Deckers Brands; United States; Hybrid; USD 139,000 - 187,000; Full time

Benefits offered by this job

Competitive pay and bonuses

Financial planning and wellbeing

Time away from work

Discounts and perks

Growth and development

Health and wellness

Job summary

Deckers Brands in New York is seeking a Senior Marketing Operations Manager for NA UGG to drive operational excellence and lead cross-functional planning from strategy to launch.

You will manage the marketing operating calendar, develop scalable models, prepare leadership materials, and oversee cross-functional alignment across Brand Marketing, Wholesale, Paid Media, CRM, and more. This role emphasizes collaboration and accountability in a fast-paced environment.

Qualifications

• 7+ years of experience in marketing operations, integrated marketing, project management, marketing planning, or related disciplines.
• Experience leading highly cross-functional marketing programs from planning through execution.
• Experience managing multiple concurrent projects within fast-paced consumer, retail, or lifestyle organizations.

Responsibilities

• Own the North America marketing operating calendar, milestone planning, and seasonal readiness process.
• Develop scalable operating models, tools, and governance to improve planning, communication, and execution.
• Prepare presentations, business reviews, seasonal recaps, and leadership meeting materials.
• Lead weekly leadership meetings, monthly all hands meetings, status reporting, risk management, and cross-functional alignment.
• Oversee collaboration timelines, governance, and post-launch recaps to strengthen future launches.

Skills

Cross-functional leadership

Project management

Marketing operations

Strategic planning

Budget management

Education

Bachelor’s degree in Marketing, Business, Communications, Project Management, or related field

Tools

Marketing automation

Job description

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.

Job Title: Sr. Marketing Operations Manager - NA UGG

Reports to: VP, Marketing - NA UGG

Location: New York Showroom (New York, NY) (Hybrid)

Typically 3 times per week in office, Tuesday – Thursday

The Role

As the Senior Manager, Marketing Operations, you will be the operational hub for the North America Marketing team, driving operational excellence and ensuring seamless collaboration from strategy through launch. You’ll lead cross-functional planning, manage marketing operations, and ensure executional readiness so that every program is delivered on time, on budget, and with clear accountability. By partnering with teams across Brand Marketing, Wholesale, Marketplace Experience, Paid Media, CRM, Sales, Merchandising, Product, Creative, and Global, you’ll help the organization operate as one integrated marketing team—improving speed, visibility, and execution.

We celebrate diversity–of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact

• Own the North America marketing operating calendar, milestone planning, and seasonal readiness process
• Develop scalable operating models, tools, and governance to improve planning, communication, and execution
• Prepare presentations, business reviews, seasonal recaps, and leadership meeting materials
• Lead weekly leadership meetings, monthly all hands meetings, status reporting, risk management, and cross-functional alignment
• Serve as the North America lead for Global and Regional collaborations, ensuring clear communication and cross-functional alignment
• Drive collaboration planning, engaging partners at key milestones to inform strategy and execution
• Oversee collaboration timelines, governance, and post-launch recaps to strengthen future launches
• Serve as program manager for North America’s most complex integrated marketing initiatives and seasonal priorities
• Build and maintain project plans, timelines, RACI documents, and milestone tracking across teams
• Identify risks, resolve dependencies, and proactively remove blockers to keep projects on schedule
• Own marketing operations including asset organization, shared drives, presentation preparation, and documentation
• Maintain seasonal marketing toolkits, process documentation, templates, and internal resources
• Support budget tracking, vendor coordination, and operational reporting as needed

Who You Are

• Bachelor’s degree in Marketing, Business, Communications, Project Management, or related field preferred
• 7+ years of experience in marketing operations, integrated marketing, project management, marketing planning, or related disciplines
• Experience leading highly cross-functional marketing programs from planning through execution
• Experience managing multiple concurrent projects within fast-paced consumer, retail, or lifestyle organizations
• Strong organizational and project management skills with attention to detail
• Ability to build relationships and collaborate across diverse teams
• Demonstrate authenticity, champion diverse and effective teams, drive strategy, cultivate innovation, deliver results, and build connection

What We’ll Give You –

• Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
• Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
• Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
• Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
• Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
• Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.

$138,600.00 - $187,000.00

The salary range posted reflects the estimated minimum and maximum target for new hire salaries for this role in:

New York, New York

Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.

Equal Employment Opportunity

Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer, and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all the other beautiful parts of your identity.