Downstream Marketing Manager – Neptune 3

Stryker Corporation; Portage (MI); Hybrid; USD 118,000 - 197,000; Full time

Job summary

Stryker Corporation is seeking a Downstream Marketing Manager to define, develop, and implement brand strategy for targeted products and campaigns in the United States.

You will apply consumer insights to link brand identity with the company and its products, collaborating with business units, regions, and channels to meet market needs and maximize customer loyalty.

Qualifications

• Bachelor’s degree required.
• 8+ years of work experience required.
• Excellent presentation and interpersonal communication skills.
• Strong analytical and problem-solving skills.
• Ability to manage multiple projects while delivering on established timelines.

Responsibilities

• Lead the team responsible for the product or portfolio strategy.
• Guide others to deconstruct and extract the strategy from a well-written marketing plan.
• Coach others on market positioning and competitors’ strengths/weaknesses.
• Share marketing intelligence and information with the team.
• Establish pricing strategy, including contract pricing.
• Coach others on how to utilize the product or portfolio structure to maximize brand equity.
• Demonstrate financial acumen.
• Develop an effective KPI strategy for the business.
• Supervise data collection, analysis, and reporting tools.
• Lead a team of professionals: hire, coach, and conduct performance appraisals.
• Promote personal growth and development within the team.
• Hold the team accountable to deliver high-quality results with energy and drive.
• Collaborate and influence cross-functional teams to achieve objectives.

Skills

Presentation skills

Analytical thinking

Problem-solving

Project management

Experience: 8+ years

Education

Bachelor’s degree

Job description

Work Flexibility: Hybrid or Onsite As the Downstream Marketing Manager - Neptune 3, you will be responsible for defining, developing, and implementing the brand strategy for specific products, product lines, lines of business, or on a company-wide campaign basis. You will apply consumer insights and market intelligence to the process of developing approaches to linking a brand identity to the company and its products. Collaborate with business units, regions, and channels to understand their market needs and link brand positioning to maximize customer loyalty and connection to the product and company.

What you will do

• Lead the team responsible for the product or portfolio strategy
• Guide others to deconstruct and extract the strategy from a well-written marketing plan
• Coach others on the market positioning and strengths/weaknesses of key competitors
• Share marketing intelligence and information with the team
• Establish pricing strategy, including contract pricing
• Coach others on how to utilize the product or portfolio structure to maximize brand equity
• Demonstrate financial acumen
• Develop an effective KPI strategy for the business
• Supervise others in their use of data collection, analysis, and reporting tools
• Lead a team of professionals: develop employees, which includes hiring, communicating company policies, coaching and counseling, administering performance appraisals, and enforcing company policies through appropriate disciplinary measures
• Promote an environment that fosters personal growth and development
• Hold team accountable to deliver high-quality results with passion, energy, and drive to meet business priorities
• Collaborate and influence others on cross-functional teams, advancing partnerships to achieve business objectives

What you need (Required)

• Bachelor’s degree required
• 8+ years of work experience required
• Excellent presentation and interpersonal communication skills
• Strong analytical and problem-solving skills
• Ability to manage multiple projects while delivering on established timelines

Preferred

• MBA preferred
• 5+ years of medical device or marketing/sales experience preferred
• 2+ years of people management experience preferred
• United States of America

Pay Range: USN: $118,000 - $196,700 USD Annual View the U.S. work location and transparency guide to find the pay range for your location.

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status.

Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

Stryker is one of the world’s leading medical technology companies and, together with its customers, is driven to make healthcare better. We offer innovative products and services in Orthopaedics, Medical and Surgical, and Neurotechnology and Spine that help improve patient and hospital outcomes. We are proud to be named one of the World’s Best Workplaces! For more information, visit: www.stryker.com

Work Flexibility

• Remote – Role allows you to work the majority to 100% of time from an alternate workplace. These roles could have travel expectations, and you must work within the country of the job requisition location.
• Field-based – You can expect to regularly work a majority to 100% of time at customer facilities and has a set territory or expectation to travel within a set boundary. Almost all sales roles would likely be qualified as field-based.
• Onsite – Role is 100% located at a Stryker facility. Some ad hoc flexibility may be available depending on role, level, and job requirements. Manufacturing roles and any role that requires physical presence at the office would qualify under this category.
• Hybrid – You can expect to regularly work in both an alternate workplace and a Stryker facility. Roles that are partially remote or co-located would qualify as hybrid, and the expectation to be onsite would be defined and agreed upon by your manager/supervisor.