Sr. Manager, Event Marketing & Experiences

Pdm Llc; Atlanta (GA); Hybrid; USD 110,000 - 160,000; Full time

Job summary

PDM is seeking a Sr. Manager of Event Marketing & Experiences to lead strategic events that elevate the company brand and drive growth. The role oversees trade shows, customer events, executive engagements, and field activations, working with Sales, HR, Product, and external partners.

You will shape event programs, negotiate vendor terms, and define KPIs to measure impact and pipeline contribution, travel as needed and travel flexibility required.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field preferred.
• 5+ years of event marketing and/or event management experience in B2B or industrial environments.
• Proven experience leading large-scale trade shows, customer events, and executive engagements.
• Strong project management and organizational skills with exceptional attention to detail.
• Ability to travel as needed and manage multiple events simultaneously.

Responsibilities

• Develop and execute the overall event and experiential marketing strategy aligned to company growth objectives.
• Strategically build and manage the annual event calendar, including trade shows, customer events, sponsorships, executive engagements, and internal events.
• Identify strategic event opportunities to increase brand awareness, customer engagement, and pipeline generation.
• Lead end-to-end planning and execution of events, including logistics, budgeting, vendor management, travel coordination, onsite execution.

Skills

Event planning

Project management

Stakeholder management

Communication

Travel flexibility

Education

Bachelor's degree in Marketing or related field

Tools

CRM systems

Marketing automation

Event tech platforms

Job description

Sr. Manager, Event Marketing & Experiences

Org Category: Marketing

Location: Atlanta, GA. Hybrid Office Environment. | Travel as needed. (Will consider other locations for the right candidate)

Compensation: Competitive Base Salary + Performance Based Bonus

Industry: Power Distribution / Electrification / Critical Power Infrastructure Equipment

Reports To: CMO, Head of Marketing

About PDM

Power and Data Management (PDM) is transforming the critical infrastructure industry by delivering high-performance transformer and power solutions with unmatched quality, speed, and reliability. As demand for power infrastructure accelerates across data centers, utilities, industrial, and energy markets, PDM is helping customers scale faster through innovative execution, operational excellence, and customer-first delivery.

We are building a high-growth, high-impact marketing organization to support the next phase of company growth.

Position Overview

PDM is seeking a highly organized, strategic, and execution-focused Manager of Event Strategy & Management to lead the planning and execution of customer, industry, partner, and internal events that elevate the PDM brand and drive business growth.

This role will own the end-to-end event strategy and execution across trade shows, customer events, executive meetings, field marketing and sales activations, sponsorships, and work alongside HR on internal leadership and company-wide events. The ideal candidate thrives in fast-paced, high-growth environments and brings a strong balance of operational excellence, creativity, stakeholder management, and executive presence.

This position will play a critical role in building PDM’s market visibility and creating impactful experiences that strengthen customer relationships and support revenue growth.

Key Responsibilities

• Develop and execute PDM’s overall event and experiential marketing strategy aligned to company growth objectives.
• Strategically build and manage the annual event calendar, including trade shows, customer events, sponsorships, executive engagements, and internal events.
• Identify strategic event opportunities that increase brand awareness, customer engagement, and pipeline generation across ideal customer demographics and industries.
• Identify speaking engagement opportunities for senior leadership at PDM that increase our brand awareness, thought-leadership, expertise and customer engagement.

Event Execution

• Lead end-to-end planning and execution of events, including theme (messaging and creative), logistics, budgeting, vendor management, booth development, travel coordination, onsite execution, and post-event debrief and reporting.
• Ensure all events are executed at a high level and reflect PDM’s brand, culture, and growth trajectory.
• Manage event timelines, deliverables, and cross-functional coordination to ensure flawless execution.

Cross-Functional Collaboration

• Partner closely with Sales, Executive Leadership, Product/Engineering, Operations, and external agencies/vendors.
• Support executive speaking opportunities, customer engagements, and strategic meetings
• Align event programs with broader marketing campaigns and sales priorities.

Budget & Vendor Management

• Manage event budgets, contracts, and vendor relationships.
• Negotiate favorable terms with venues, agencies, suppliers, and production partners.
• Track ROI and optimize spend across all event programs.

Measurement & Reporting

• Define KPIs and success metrics for all events.
• Analyze event performance, attendee engagement, pipeline contribution, and overall business impact.
• Deliver post-event insights and recommendations for continuous improvement.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field preferred.
• 5+ years of event marketing and/or event management experience, preferably in B2B, industrial, infrastructure, technology, manufacturing, or high-growth environments.
• Proven experience leading large-scale trade shows, customer events, and executive engagements.
• Strong project management and organizational skills with exceptional attention to detail.
• Experience managing multiple events simultaneously in fast-paced environments.
• Strong communication and stakeholder management skills.
• Ability to travel as needed.
• Experience with event technologies, CRM systems, and marketing automation platforms preferred.

What Success Looks Like

• Elevated brand visibility and customer engagement across key industry events.
• High-quality execution and consistent event experience.
• Strong partnership with sales and executive leadership.
• Increased event-driven pipeline and customer relationship development.
• Scalable event processes that support rapid company growth.

Why Join PDM?

• Opportunity to help shape a rapidly growing company in a critical industry.
• High-impact role with visibility across executive leadership.
• Fast-moving, collaborative, and entrepreneurial culture.
• Ability to build and scale a modern event and experiential marketing function from the ground up.

Equal Opportunity Employer

At PDM, we believe our greatest strength is our people. We’re committed to fostering an inclusive workplace where diverse perspectives, experiences, and ideas drive innovation. PDM is proud to be an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other status protected by applicable law.