Sr. Manager - Content Marketing

Collabera; San Francisco (CA); Presencial; USD 90 000 - 120 000; Tempo integral

Resumo da oferta

A leading marketing firm is seeking a Sr. Manager - Content Marketing to join their team in California. The successful candidate will be responsible for developing marketing strategies and creating compelling content for various platforms. Ideal applicants will possess over 5 years of experience in content marketing, copywriting, and have a strong background in B2B branding, particularly in technology or finance. Candidates should have excellent communication skills and the ability to manage multiple projects efficiently.

Qualificações

• 5+ years of content marketing and copywriting experience.
• Experience in technology or financial oriented products.
• 3+ years in an agency or creative environment required.

Responsabilidades

• Develop and manage marketing content strategy and calendar.
• Create and edit various types of content including presentations and web materials.
• Collaborate with teams for creative development and delivery.

Conhecimentos

Content marketing experience

B2B branding

Copywriting/editing

Communication skills

Proofreading

Project management

Formação académica

Degree in relevant field

Ferramentas

Adobe design products

XP Suite

Descrição da oferta de emprego

Join Innovation Marketing team in Foster City and San Francisco. Our purpose is demonstrate that this team is the innovation leader in payments through compelling content that results in lead generation and new business opportunities for our innovative products and services. To help achieve this, we’re hiring a talented marketer who specializes in B2B product branding and direct response copywriting/editing. This person will be responsible for crafting messages for Web, Digital, and Print-based mediums spanning new product launches, event activations, and partner announcements.

Job Description

Position Details:

• Industry: Payment/Finance
• Work Location: San Francisco, CA 94105
• Job Title: Sr. Manager - Content Marketing
• Duration: Slated through 09/30/2016 with possible extension.

Responsibilities / Essential Duties:

Must Have:

• This person will need to be working in both the SF and FC office: 70% of the time in SF and 30% in FC.
• 5+ years of content marketing and copywriting experience for technology or financial oriented products.
• Experience developing B2B marketing content for the financial, technology, and / or retail industries.
• 3+ years of experience working in an agency or other creative environment. Proficiency in XP Suite and Adobe design products.
• Ability to write clearly, conversationally, and persuasively.
• Excellent proofreading and editing skills. Degree required.

Primary Duties:

• Development of marketing content strategy and calendar
• Development of product branding and messaging strategy
• Creating and editing content across:
  • Presentations and Webinars
  • Blog Posts
  • Social media posts/ads
  • Emails
  • Landing Pages
  • Case Studies
  • Infographics
  • Feature Sheets
  • Video Scripts
• Managing and organizing creative development and delivery of marketing materials across multiple teams and agencies
• Implement process to assess and improve performance of marketing deliverables (especially for digital marketing assets on company website, social channels, and email).

Secondary Duties:

• Organizing/maintaining deadlines/communicating if more time or information is required to complete projects
• Researching/fact checking
• Collaborating with designers/marketing managers/stakeholders

Qualifications

Required Skills / Knowledge:

• The requirements listed below are representative of the knowledge, skill, and/or ability required.
• Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Superb Communicator:

• Able to write clearly, conversationally, and persuasively
• Excellent proofreading and editing skills
• Flexible, but able to maintain consistent copy style (70% AP style/30% in-house style)
• Proficiency in XP Suite and Adobe design products

Team Player:

• Builds positive and collaborative relationships across the organization
• Proactively confirms desired outcomes with stakeholder(s) before beginning projects
• Conceptualizes with designers

Avid Researcher:

• Target financial, technology, and retail audiences and the competition
• Emerging B2B business trends and marketing best practices (Cloud, security, mobile)

Highly Organized:

• Able to work on multiple priorities and/or projects simultaneously and meet deadlines
• Able to work with external agencies and internally as directed
• Strong project management skills.

Additional Information

Interview timeline and process - Phone then onsite