Sr. Manager, B2B Collaborations

Just Ingredients Inc.; Orem (UT); Hybrid; USD 140,000 - 190,000; Full time

Benefits offered by this job

Competitive salary

401K with company matching

PTO 4 weeks

Fast-paced environment

Mission for health and wellness

Job summary

Just Ingredients seeks an experienced Collaborations Manager to lead B2B product partnerships and licensing initiatives with partner brands and ingredient suppliers. You will own the business case, negotiate joint development agreements, and drive co-created products from concept to market in a health and wellness environment.

The role emphasizes strategy, deal leadership, and cross-functional collaboration with Legal, R&D, product development, and finance to ensure successful partnerships and

Qualifications

• 7+ years in business development, product partnerships, or licensing.
• Experience building co-branded or co-developed products from concept through launch.
• Knowledge of branded-ingredient and licensing partnership models (exclusivity, milestone-based economics, IP terms).
• Experience in CPG, DTC, or health and wellness, deal-making with ingredient suppliers or brand partners.
• Proven track record negotiating and closing joint development and licensing agreements with Legal.
• Ability to manage a varied portfolio of B2B collaborations across stages.

Responsibilities

• Lead the deal, brand strategy, and go-to-market plan for collaborations.
• Build business cases for product collaborations and licensing deals.
• Identify and evaluate potential co-creation partners for brand fit and commercial opportunity.
• Structure JDAs and licensing terms with scope, exclusivity, cost-sharing, and milestones.
• Coordinate with Legal, R&D, Product Development, Marketing, Operations, and Finance.

Skills

Business development

Partnerships

Licensing deals

Joint development

Negotiation

Cross-functional collaboration

Education

Bachelor's degree

Job description

At Just Ingredients – a health and wellness e-commerce company – we believe that nourishing your body with real ingredients is essential for living a healthy and fulfilling life. That's why our products are made using carefully selected, whole-food ingredients. And our people are just as real as our ingredients – authentic, collaborative, and dedicated to fostering a workplace that inspires individuals and teams to reach their full potential.

About the Team

The Collaborations team builds Just Ingredients' next generation of products alongside the brands and ingredient partners who share our commitment to real, whole-food nutrition. This role owns the business side of the full lifecycle of B2B product collaboration – identifying partners, building the business case, negotiating licensing and development terms, and driving co-created products to market – while R&D and Product Development own the technical formulation work. This is a marketing and business development role, not an R&D role, and it is not a channel, distribution, or talent-facing role either – it is focused entirely on building new products and business value together with other companies.

What We Are Looking For

We're looking for an experienced collaborations manager who knows how to build products with other companies, not just sell alongside them. You've negotiated joint development agreements, structured ingredient or brand licensing deals, and driven co-branded product launches from concept through market in a CPG, DTC, or health and wellness environment. You understand how branded-ingredient and licensing partnerships work – the IP terms, the exclusivity structures, the milestone-based economics – and you know how to build a business case that gets both sides, and internal leadership, to say yes. This is a marketing and business development role: you lead the deal, the brand strategy, and the go-to-market plan, while R&D and Product Development own the technical formulation work. You're comfortable working closely with Legal, R&D, and Product Development to keep a collaboration moving, and you can manage a portfolio of B2B product partnerships at different stages simultaneously without losing sight of the big picture.

What You'll Do

Co-Branded & Joint Product Development

• Identify and pursue opportunities to build new products together with partner brands and ingredient suppliers – co-branded formulations, joint development agreements, and limited-edition collaborations.
• Lead the business side of collaborative product launches from concept through market – building the case, driving the timeline, and managing the partner relationship – while R&D and Product Development own the technical formulation and development work.
• Structure joint development agreements (JDAs), including scope, exclusivity, cost-sharing, timelines, and milestone-based terms.
• Evaluate potential co-creation partners for brand fit, technical capability, and commercial opportunity.

Ingredient & Brand Licensing

• Negotiate licensing agreements for branded, patented, or proprietary ingredients used in Just Ingredients products, and for use of the Just Ingredients brand, formulations, or IP in a partner's product.
• Understand and structure licensing economics – upfront fees, royalties, milestone payments, and exclusivity terms – in partnership with Finance and Legal.
• Coordinate with R&D and Quality – who own the technical vetting – to confirm licensed ingredients or shared formulations will meet Just Ingredients' quality, safety, and label-claim standards before finalizing a deal.
• Track and manage the ongoing terms of active licensing agreements, including renewal, exclusivity, and performance conditions.

Collaboration Strategy & Business Case Development

• Build the business case for each product collaboration or licensing deal, including projected demand, cost, margin, timeline, and strategic value, and pitch it to leadership.
• Identify the broader opportunity behind a partnership – not just a single product, but a platform for repeatable co-creation with a given partner.
• Track collaboration and licensing performance against business case projections, and recommend whether to expand, renegotiate, or exit a partnership.
• Build and maintain ROI tracking and performance metrics across all active collaborations, providing leadership visibility into deal value and impact.

Cross-Functional & Legal Coordination

• Serve as the primary point of contact for all B2B product collaborations, ensuring a consistent standard for how Just Ingredients evaluates, negotiates, and manages these partnerships.
• Partner closely with Legal on the drafting, review, and negotiation of joint development agreements, licensing terms, and collaboration contracts.
• Coordinate with Product Development, R&D, Marketing, Operations, and Finance to align collaboration activity with broader business priorities.
• Report on collaboration pipeline, performance, and ROI to leadership.
• Build and mentor a team as the collaboration function grows.

What We Offer

• Competitive salary based on experience
• 401K with company matching
• 4 weeks accrued PTO
• Fast-paced environment
• Purposeful mission for health and wellness

Qualifications

What You'll Bring

• 7+ years of experience in business development, product partnerships, or licensing, with direct experience structuring joint development agreements and ingredient or brand licensing deals.
• Experience building co-branded or co-developed products from concept through launch – not just managing a sponsorship, media, or distribution relationship.
• Working knowledge of branded-ingredient and licensing partnership models (e.g., exclusivity structures, milestone-based economics, IP terms) common in CPG, DTC, or health and wellness.
• Experience in CPG, DTC, or health and wellness preferred, ideally including deal-making with ingredient suppliers, co-manufacturers, or brand partners.
• Proven track record negotiating and closing joint development and licensing agreements from first conversation to signed contract, working closely with Legal along the way.
• Comfort managing a varied portfolio of B2B product collaborations at different stages simultaneously.
• Excellent cross-functional collaboration skills, with experience partnering across Legal, R&D, Product Development, Marketing, Operations, and Finance.
• Bachelor's degree in Business, Marketing, or related field, or equivalent experience.