Sr. Director, Product Marketing & Enablement

Iron Mountain; Boston (MA); Remote; USD 120,000 - 180,000; Full time

Job summary

An established industry player is seeking a dynamic Sr. Director of Product Marketing & Enablement to lead innovative strategies in a high-growth business unit. This role involves developing comprehensive marketing strategies, driving product positioning, and empowering sales teams with compelling content and training. The ideal candidate will have extensive experience in B2B technology markets, exceptional storytelling abilities, and a passion for enabling success. Join a collaborative and inclusive culture where your contributions will shape the future of digital solutions in various sectors, including finance and healthcare.

Benefits

Competitive compensation

Benefits package

Collaborative culture

High-performing environment

Qualifications

• 12+ years of experience in product marketing or sales enablement in B2B tech.
• Proven leadership skills with high-performing teams.

Responsibilities

• Develop and execute comprehensive marketing strategies for products.
• Drive product launch campaigns and sales enablement strategies.

Skills

Product Marketing

Sales Enablement

B2B Technology

Storytelling

Market Research

Competitive Analysis

Cross-Functional Collaboration

Education

Bachelor’s degree in Business

MBA

Job description

At Iron Mountain we know that work, when done well, makes a positive impact for our customers, our employees, and our planet. That’s why we need smart, committed people to join us. Whether you’re looking to start your career or make a change, talk to us and see how you can elevate the power of your work at Iron Mountain.

We provide expert, sustainable solutions in records and information management, digital transformation services, data centers, asset lifecycle management, and fine art storage, handling, and logistics. We proudly partner every day with our 225,000 customers around the world to preserve their invaluable artifacts, extract more from their inventory, and protect their data privacy in innovative and socially responsible ways.

Are you curious about being part of our growth story while evolving your skills in a culture that will welcome your unique contributions? If so, let's start the conversation.

Sr. Director of Product Marketing & Enablement

Iron Mountain’s Digital Business Unit is a leading provider of innovative digital solutions in the financial services, energy, healthcare, and government market segments. We specialize in delivering industry-leading software and services tailored to meet the evolving needs of customers worldwide. With a commitment to excellence and innovation, we empower our clients to thrive in an ever-changing landscape.

We’re looking for a Sr. Director of Product Marketing & Enablement who will lead and execute market strategies, drive product positioning, and empower our sales teams. This role requires a dynamic leader with a deep understanding of B2B technology markets, strong storytelling skills, and a passion for enabling sellers and partners with compelling content, tools, and training. You will collaborate cross-functionally with Product Management, Sales, Marketing, and our corporate Sales Enablement teams to drive revenue growth and market adoption of our solutions.

Responsibilities:

• Product Marketing Leadership: Develop and execute comprehensive marketing strategies, including positioning, messaging, and competitive differentiation for our products and solutions. This role will be our primary liaison to Iron Mountain’s corporate marketing team to ensure our Digital business unit products are well represented.
• Competitive & Market Intelligence: Conduct competitive analysis, market research, and voice-of-customer insights to inform product positioning and enablement strategies.
• Product Launch Campaigns: Drive the strategy and execution of product launch campaigns, working closely with demand generation, corporate marketing, and product teams.
• Product Enablement Strategy: Build and scale our Product Enablement function that equips sales with the knowledge, tools, and resources to understand our full Digital product suite. This role operates in deep partnership with our Sales Enablement organization that is responsible for sales methodologies and techniques.
• Sales Playbooks & Content Development: Create and refine sales playbooks, presentations, and customer-facing content to align with the buyer’s journey and market trends.
• Training & Certification Programs: Design and implement training programs that improve the product understanding and effectiveness of our sales and solution architecture teams.
• Cross-Functional Collaboration: Partner closely with Product Management, Sales Leadership, Sales Enablement, and Marketing to align on priorities and ensure consistent messaging.
• Metrics & Optimization: Define and track key enablement and product marketing KPIs, continuously optimizing strategies for impact and effectiveness.

Qualifications:

• 12+ years of experience in product marketing, sales enablement, or related roles in B2B technology, SaaS, or cloud industries.
• Proven track record of leading high-performing teams and driving marketing and enablement success.
• Strong understanding of enterprise sales motions, including direct, partner-led, and digital sales models.
• Exceptional storytelling and communication skills, with the ability to translate complex technology into compelling value propositions.
• Experience developing enablement programs, sales content, and competitive intelligence frameworks.
• Data-driven mindset with experience measuring the impact of marketing and enablement programs.
• Ability to thrive in a fast-paced, matrixed environment with strong cross-functional collaboration skills.
• Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.

Why Join Us?

• Opportunity to shape and lead a critical function in a high-growth business unit that is setting a new direction for Iron Mountain.
• A collaborative, inclusive, and high-performing culture.
• Competitive compensation and benefits package.

If you are a strategic and results-driven leader passionate about bridging product marketing and enablement to drive growth, we’d love to hear from you!

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Category: Marketing