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Sr. Digital Marketing Manager

Cybersecurity Marketing Society

United States

Remote

USD 70,000 - 100,000

Full time

3 days ago
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Job summary

Join a leading company in the fight against cyber fraud as a Digital Marketer. You'll lead demand generation efforts by strategizing and executing campaigns across digital channels like LinkedIn and Google Ads. This role allows for professional growth in a fast-paced environment while making a real impact in cybersecurity.

Benefits

Collaborative work environment
Support for professional growth

Qualifications

  • 3+ years in digital marketing, ideally for a B2B cybersecurity or SaaS company.
  • Strong track record in performance-based campaigns on LinkedIn Ads and Google Ads.
  • Familiarity with cybersecurity buyer personas and enterprise sales cycle.

Responsibilities

  • Launch and optimize multi-channel paid campaigns targeting IT buyers.
  • Manage and evolve SEO/GEO strategy to grow organic traffic.
  • Conduct A/B testing on landing pages and ad creatives.

Skills

Digital Marketing
SEO
PPC Campaigns
Data Analysis
Communication
Project Management

Tools

Ahrefs
SEMrush
HubSpot
Google Analytics

Job description

About this Role

We’re seeking a growth-minded Digital Marketer with a passion for cybersecurity to lead demand generation across digital channels. In this role, you’ll own the strategy and execution of paid media, SEO, GEO, and support the Head of Demand Generation in executing other digital campaigns to drive qualified pipeline. You’ll work closely with the Head of Demand Gen, content, and product marketing to translate technical value into compelling, conversion-optimized campaigns.

Responsibilities

  • Launch and optimize multi-channel paid campaigns (LinkedIn, Google, display, retargeting, third-party media) targeting CISOs, security teams, and IT buyers
  • Manage and evolve SEO/GEO strategy to grow organic traffic around security-related keywords and pain points
  • In partnership with RevOps, own reporting across all digital efforts (traffic, CPL, qualified leads, pipeline, revenue) and deliver actionable insights
  • Partner with Sales to align on lead quality, campaign performance, and funnel optimization
  • Conduct A/B testing on landing pages, ad creative, CTAs to improve conversion rates
  • Stay current on cybersecurity trends, audience behaviors, and competitors to inform campaign strategy
Requirements
  • 3+ years in digital marketing, ideally for a B2B cybersecurity or SaaS company
  • Strong track record running performance-based campaigns in LinkedIn Ads and Google Ads
  • Hands-on experience with SEO tools (Ahrefs, SEMrush, etc.) and marketing platforms like HubSpot
  • Familiarity with cybersecurity buyer personas and the enterprise sales cycle
  • Data-driven mindset; confident building reports in Google Analytics, HubSpot, or similar tools
  • Excellent communication and project management skills
  • Ability to work in a fast-paced, agile environment where priorities may change quickly
  • Self-starter with curiosity and drive to stay ahead in a fast-evolving industry
Benefits

At Trustmi, you'll be part of a dynamic team dedicated to making a real impact in the fight against cyber fraud. We offer a collaborative work environment where your contributions are valued, and your professional growth is supported. Join us in our mission to restore trust in every transaction.

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