Sr. Demand Generation Manager

CyberCoders; San Jose (CA); On-site; USD 110,000 - 160,000; Full time

Job summary

An established industry player is seeking a dynamic Sr. Demand Generation Manager to spearhead innovative marketing strategies and drive growth. This pivotal role involves developing comprehensive demand generation strategies, managing multi-channel marketing campaigns, and collaborating closely with sales teams to enhance lead acquisition and revenue growth. The ideal candidate will possess extensive experience in B2B demand generation, particularly within the SaaS or cybersecurity sectors. Join this forward-thinking company and make a significant impact in a collaborative environment where your expertise will shine.

Benefits

Medical, Dental, Vision

Short and Long Term Disability

Life Insurance

401k

PTO and Company Paid Holidays

Qualifications

• 10+ years of experience in B2B demand generation or growth marketing.
• Proven track record in managing successful marketing campaigns.

Responsibilities

• Develop and execute comprehensive demand generation strategies.
• Manage and optimize marketing campaigns across multiple channels.

Skills

B2B Demand Generation

Growth Marketing

Data Analysis

Account-Based Marketing

Communication Skills

Education

Bachelor's degree in Marketing

Bachelor's degree in Business

Tools

Salesforce

Marketing Automation Tools

Job description

1 week ago Be among the first 25 applicants

This range is provided by CyberCoders. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$110,000.00/yr - $160,000.00/yr

Title: Sr. Demand Generation Manager (Director level potential based on experience)

Location: San Jose, CA, onsite

Salary: $110,000-$160,000 base

Requirements

• 10+ years of experience in B2B demand generation or growth marketing.
• Experience in Cybersecurity or SaaS industry
  
  

Position Overview

We are seeking a highly skilled Sr. Demand Generation Manager to lead our demand generation efforts, driving growth through innovative marketing strategies and campaigns. This role is essential in developing and executing programs that generate leads, increase brand awareness, and nurture relationships with potential clients.

Key Responsibilities

• Develop and execute comprehensive demand generation strategies to drive lead acquisition and revenue growth.
• Manage and optimize marketing campaigns across multiple channels, including digital, email, and events.
• Oversee budget management for demand generation campaigns, ensuring effective allocation of resources.
• Collaborate with partner marketing teams to create co-marketing initiatives that amplify reach and engagement.
• Utilize data analysis to measure campaign performance and iterate on strategies for continuous improvement.
• Implement account-based marketing tactics to engage key accounts and optimize conversion rates.
• Work closely with the sales team to align marketing efforts with sales goals and foster collaboration.
  
  

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 10+ years of experience in B2B demand generation, preferably within the SaaS or cybersecurity industry.
• Proven track record in managing successful marketing campaigns and achieving measurable results.
• Experience with budget management and resource allocation for marketing initiatives.
• Strong knowledge of partner marketing strategies and execution.
• Familiarity with marketing automation tools and CRM systems, such as Salesforce.
• Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams.
• Nice to have: Understanding of Sales and Account Based Marketing, and proficiency in data analysis and event strategy.
  
  

Benefits

• Medical, Dental, Vision
• Short and Long Term Disability
• Life Insurance
• 401k
• PTO and Company Paid Holidays
  
  

Email Your Resume In Word To

Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:

[e-mail]

• Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : TW6-1850319 -- in the email subject line for your application to be considered.***
  
  

Taryn Ashcraft - Executive Recruiter

For this position, you must be currently authorized to work in the United States without the need for sponsorship for a non-immigrant visa.

CyberCoders will consider for Employment in the City of Los Angeles qualified Applicants with Criminal Histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring (Ban the Box) Ordinance.

This job was first posted by CyberCoders on 04/24/2025 and applications will be accepted on an ongoing basis until the position is filled or closed.

CyberCoders is proud to be an Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity or expression, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, status as a crime victim, disability, protected veteran status, or any other characteristic protected by law. CyberCoders will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable state and local law, including but not limited to the Los Angeles County Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act. CyberCoders is committed to working with and providing reasonable accommodation to individuals with physical and mental disabilities. If you need special assistance or an accommodation while seeking employment, please contact a member of our Human Resources team to make arrangements.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development

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