Sports Business Program Manager

Arizona State University; Tempe (AZ); On-site; USD 61,000 - 73,000; Full time

Job summary

Arizona State University is seeking an External Relations and Advancement Specialist 3 in Tempe to manage the Sports Business Program, coordinate corporate advisory board activities, and lead events with cross-functional teams.

You will develop social media strategies, support marketing efforts, and ensure seamless on-site execution while collaborating with faculty, staff, and external partners in a fast-paced environment.

Qualifications

• Bachelor's degree and five (5) years of experience appropriate to the area of assignment/field including two (2) years managerial experience; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.
• Experience collaborating with corporate clients, sponsors, and internal and external stakeholders in a team-oriented environment.
• 2+ years developing and executing complex, multi-stakeholder events.
• Demonstrated experience creating event marketing materials and digital communications, including social media strategies and content.

Responsibilities

• Corporate Advisory Board Governance & Executive Engagement: develop board strategy, administration, and ongoing success with advisory board members.
• Event Strategy & Execution Leadership: lead full lifecycle planning and execution of Sports Business Program events and department events; manage logistics.
• Program Operations & Visibility: implement social media strategies; oversee content across platforms; support website updates and event materials.

Skills

sports business connections

marketing expertise

stakeholder collaboration

multi-stakeholder events

event marketing materials

relationship building

project management

communication skills

problem solving

initiative

Education

Bachelor's degree

Tools

Workday

Concur

Stova

Canva

Adobe

Google Forms

Qualtrics

Job description

Job Profile:

External Relations and Advancement Specialist 3

Job Family:

External Relations and Advancement

Time Type:

Full time

Minimum Qualifications:

Bachelor's degree and five (5) years of experience appropriate to the area of assignment/field including two (2) years managerial experience; OR, Any equivalent combination of experience and/or training from which comparable knowledge, skills and abilities have been achieved.

Job Description:

The Department of Marketing in the W. P. Carey School of Business is seeking a highly organized, execution-driven, self-starter to provide program management for the department, with a strong emphasis on its highly regarded Sports Business Program. The ideal candidate will possess strong communication skills and thrive in a flexible, multitasking environment. Working independently under general direction and as part of a collaborative team, the successful candidate will provide essential backup support and assistance wherever needed.

The Department of Marketing is committed to educating students and leaders in ethical and thoughtful marketing practices that benefit organizations and consumers, creating knowledge and disseminating research findings that positively impact the trajectory of business and society, and influencing marketing best practices by actively engaging with business and the communities we serve. We work closely with a wide array of corporate partners to provide students with innovative curriculum, unique experiential learning opportunities, and the ability to interact with marketing professionals pursuing a variety of career paths. This position plays an important role in helping faculty and other staff members advance the department and enhance the success of our students, with a particular focus on our Sports Business students.

Salary Range:

$61,400-$72,500 to commensurate with experience

Essential Duties:

Corporate Advisory Board Governance & Executive Engagement

• Partner with the Faculty Director of the Sports Business Program to develop the strategy, administration, and ongoing success of the Corporate Advisory Board.
• Help recruit, onboard, and retain high-caliber advisory board members aligned with organizational priorities and strategic growth in partnership with the Faculty Director of the Sports Business Program and the Department Chair.
• Help develop and execute board engagement strategies, including meeting planning, communications, and member recognition.
• Cultivate and maintain strong relationships with executive leadership, board members, and external stakeholders to advance organizational objectives.

Event Strategy & Execution Leadership

• Lead full lifecycle planning and execution of Sports Business Program events and Department of Marketing events as needed.
• Develop project timelines, manage logistics, and ensure seamless on-site event execution.
• Serve as primary on-site event lead, managing setup, vendor coordination, registration, and real-time troubleshooting.
• Assist with creating and managing sponsorship and membership invoices.

Program Operations & Visibility

• Develop and implement integrated social media strategies to strengthen the Sports Business Program’s visibility, engagement and reputation across digital platforms.
• Oversee planning, content strategy and maintenance of various social media platforms.
• Support marketing and promotional efforts, including website updates, social media coordination, and event materials.
• Engage in Sports Business group travel coordination for program-related activities.
• Contribute to continuous improvement of program processes and participant experience.
• Maintain organized records and reporting systems.

Desired Qualifications:

• 3+ years of sports business-related experience with strong sports industry connections.
• 3+ years of expertise related to marketing
• Experience collaborating with corporate clients, sponsors, and internal and external stakeholders in a team-oriented environment.
• 2+ years developing and executing complex, multi-stakeholder events.
• Demonstrated experience creating event marketing materials and digital communications, including social media strategies and content.
• Experience in establishing and maintaining effective relationships with faculty, staff, students and community members.
• Strong project management and logistical coordination skills.
• Exceptional communication skills.
• Ability to demonstrate problem solving and initiative in fast-paced environments.
• Expertise with event management, financial, marketing, or CRM systems preferred (e.g., Workday, Concur, Stova, Canva, Adobe, Google Forms, Qualtrics, etc.).

Working Environment:

Activities are performed in an environmentally controlled office setting subject to extended periods of sitting, keyboarding and manipulating a computer mouse (75%); frequently required to stand for varying lengths of time and walk moderate distances to perform work (25%).

ASU is a diverse enterprise with a wide variety of work and learning modes, locations and a commitment to sustainability, innovation and employee work-life balance. We are determined to maintain our position as an employer of choice in a competitive labor market.

Department Statement:

The W. P. Carey School of Business at Arizona State University is the largest and one of the top-ranked public business schools in the United States with more than 25,000 students. The school is internationally regarded for its programs and the research productivity of its distinguished faculty members. Students come from more than 120 countries, and W. P. Carey is represented by over 130,000 alumni worldwide.

W. P. Carey prides itself on being a place Where Business is Personal. We value personalization, access, and excellence in business education and believe business is about people. Our motto reflects a commitment to mutual respect, building community, and positively impacting lives. We’re proud of that commitment, and look forward to it shaping your experience at W. P. Carey. Learn more at wpcarey.asu.edu.

Driving Requirement:

Driving is not required for this position.

Location:

Campus: Tempe

Funding:

No Federal Funding

ASU Statement:

Arizona State University is a new model for American higher education, an unprecedented combination of academic excellence, entrepreneurial energy and broad access. This New American University is a single, unified institution comprising four differentiated campuses positively impacting the economic, social, cultural and environmental health of the communities it serves. Its research is inspired by real world application blurring the boundaries that traditionally separate academic disciplines. ASU serves more than 100,000 students in metropolitan Phoenix, Arizona, the nation’s fifth largest city. ASU champions inclusive excellence, and welcomes students from all fifty states and more than one hundred nations across the globe.

ASU is a tobacco-free university. For details visit https://wellness.asu.edu/explore-wellness/body/alcohol-and-drugs/tobacco

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other basis protected by law.

Notice of Availability of the ASU Annual Security and Fire Safety Report:

In compliance with federal law, ASU prepares an annual report on campus security and fire safety programs and resources. ASU's Annual Security and Fire Safety Report is available online at https://www.asu.edu/police/PDFs/ASU-Clery-Report.pdf. You may request a hard copy of the report by contacting the ASU Police Department at 480-965-3456.

Relocation Assistance - For information about schools, housing child resources, neighborhoods, hospitals, community events, and taxes, visit https://cfo.asu.edu/az-resources.

ASU's comprehensive benefits package is a key part of your total compensation. Visit the ASU Compensation Estimator.

Employment Verification Statement:

ASU conducts pre-employment screening which may include verification of work history, academic credentials, licenses, and certifications.

Background Check Statement:

ASU conducts pre-employment screening for all positions which includes a criminal background check, verification of work history, academic credentials, licenses, and certifications. Employment is contingent upon successful passing of the background check.

Fingerprint Check Statement:

This position is considered safety/security sensitive and will include a fingerprint check. Employment is contingent upon successful passing of the fingerprint check.