Specialist, Digital Advertising

AgUpdate; Portland (OR); Vor Ort; USD 60.000 - 90.000; Vollzeit

Zusammenfassung

CatalystIQ in Portland, OR seeks a Digital Advertising Specialist to manage and optimize campaigns across Google, Microsoft, Meta, and other platforms, leveraging AI to improve performance and scalability.

You will translate data insights into actionable strategies, collaborate with clients and internal teams, and stay ahead on AI trends and platform updates.

Qualifikationen

• Bachelor's degree or equivalent professional experience.
• Minimum 2 years in digital advertising, marketing, analytics, or related field.
• Experience with Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads or similar platforms preferred.
• Experience with GA4 or data visualization tools preferred.
• Demonstrated use of AI tools to improve efficiency or reporting.

Aufgaben

• Create, manage, and optimize digital advertising campaigns across Google, Microsoft, Meta, and other platforms.
• Monitor performance and make data-driven recommendations to improve results.
• Utilize AI tools to support campaign management, reporting, research, content creation, and process improvement.
• Develop and refine AI-assisted workflows that increase efficiency and reduce manual effort.
• Analyze large datasets to identify trends and opportunities.
• Collaborate with internal teams and clients to develop effective digital marketing strategies.
• Communicate performance, recommendations, and insights clearly to clients and stakeholders.
• Stay informed on emerging trends, platform updates, and AI technologies relevant to digital advertising.
• Contribute to improvement of internal tools, processes, and reporting systems.
• Share knowledge and best practices to support team development.

Kenntnisse

AI tooling usage

Data analysis

Excel

Communication

Attention to detail

Self-starter

Client presentation

Ausbildung

Bachelor's degree

Equivalent professional experience

Tools

Google Ads

Microsoft Ads

Meta Ads

GA4

Data visualization tools

AI tools (ChatGPT, Claude, Gemini, Copilot)

Jobbeschreibung

About CatalystIQ

Catalyst IQis adigital marketing and technology leader formed by uniting Advance Automotive’s top brands—Adpearance, Fox Dealer, Search Optics, and ZeroSum. We empower automotive dealers and manufacturers to grow with precision and profitability through smarter, faster, and more comprehensive solutions. As a part of Advance Local and built on a foundation of over a decade of proprietary technology development, 23 billion data points, 22 OEM certifications, and a national sales force, Catalyst IQ combinescutting-edgeinnovation with humanexpertiseto deliver real-time insights and actionable intelligence that accelerate sales.

Catalyst IQ is hiringaDigital Advertising Specialist.

The Digital Advertising Specialist (AI-Fluent) serves as a strategic partner across a portfolio of clients, managing and optimizing digital advertising campaigns while leveraging AI and automation to improve performance, efficiency, and scalability.

We're looking for someone who understands digital advertising and is excited about using AI tools to uncover insights, streamline workflows, and drive better results. The ideal candidate combines analytical thinking, curiosity, strong communication skills, and a willingness to continuously learn as technology evolves.

Responsibilities

• Create, manage, and optimize digital advertising campaigns across Google, Microsoft, Meta, and other advertising platforms.
• Monitor performance and make data-driven recommendations to improve campaign results.
• Utilize AI tools to support campaign management, reporting, research, content creation, and process improvement.
• Develop and refine AI-assisted workflows that increase efficiency and reduce manual effort.
• Analyze large datasets to identify trends, opportunities, and performance insights.
• Collaborate with internal teams and clients to develop and execute effective digital marketing strategies.
• Communicate campaign performance, recommendations, and strategic insights in a clear and actionable manner.
• Stay informed on emerging trends, platform updates, and AI technologies relevant to digital advertising.
• Contribute to the improvement of internal tools, processes, and reporting systems.
• Support team development by sharing knowledge, best practices, and innovative approaches to problem-solving.

Qualifications

Knowledge, Skills, Abilities

• Proficiency in Microsoft Excel, PowerPoint, and Word.
• Experience using AI tools such as ChatGPT, Claude, Gemini, Copilot, or similar platforms.
• Ability to use AI to improve productivity, automate tasks, analyze information, and solve business problems.
• Strong analytical and problem-solving skills.
• Comfortable working with large datasets and performance metrics.
• Excellent written and verbal communication skills.
• Strong attention to detail and commitment to quality.
• Self-starter with a proactive and continuous-improvement mindset.
• Ability to present findings and recommendations to clients and internal stakeholders.

Education and Experience

• Bachelor's degree in a related field or equivalent professional experience.
• Minimum 2 years’ experience in digital advertising, marketing, analytics, computer science, operations, or a related field.
• Experience with Google Ads, Microsoft Ads, Meta Ads, LinkedIn Ads, or similar platforms preferred.
• Experience with GA4, reporting platforms, or data visualization tools preferred.
• Demonstrated use of AI tools to improve efficiency, reporting, content development, decision-making, or process improvement preferred.

Travel:

Infrequent (less than 5%)