Southwest Field Marketing Manager - ABM & Growth

EPAM Systems Inc; Santa Monica (CA); On-site; USD 125,000 - 165,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Health Savings Account

Flexible Spending Accounts

Short-Term Disability

Long-Term Disability

Life Insurance

EAP

LinkedIn Learning

401(k)

Paid Time Off

Legal Plan

Identity Theft Protection

Accident Insurance

Employee Discounts

Employee Stock Purchase Program

Job summary

EPAM Systems Inc. seeks a Field Marketing Manager for the Southwest US to partner with regional sales and leadership, prioritizing accounts and growth opportunities to accelerate pipeline.

You will translate complex technology concepts into compelling market narratives and lead ABM campaigns across targeted accounts. You will own regional events and executive engagements, collaborate with account teams, measure performance by pipeline and ROIC, and help sellers build credibility to win strategic

Qualifications

• Five years of experience in field marketing, demand generation, ABM or integrated B2B marketing within technology services or related industries.
• Experience serving as a strategic marketing partner to sales and business leadership to translate commercial priorities into actionable marketing plans.
• Background in supporting a geographic sales territory or portfolio of enterprise accounts.
• Understanding of account-based marketing and experience developing account-specific programs with sales.
• Success in developing executive events, hospitality programs and other high-touch field marketing experiences.
• Proficiency with ABM strategy and platforms like Demandbase or 6sense, CRM, marketing automation and campaign analytics tools.
• Ability to translate technical and industry concepts into clear marketing narratives for executive audiences.
• Project management and prioritization skills to balance strategic account programs, events and changing business needs.
• Bachelor's degree in marketing, communications or a related field.

Responsibilities

• Serve as the lead field marketing partner for the Southwest USA region while concentrating investment on high-priority accounts and growth opportunities.
• Build a strong local market presence by partnering with regional leadership, account teams and business leaders to deepen relationships with strategic clients.
• Lead field marketing support across the business in your territory.
• Establish quarterly marketing priorities and go-to-market plans tied to revenue, pipeline, account growth and new business objectives.
• Design and execute account-based marketing programs — including targeted campaigns, personalized content and executive engagement.
• Provide direct support for strategic deals and growth opportunities to help sellers create access, build credibility and advance opportunities.
• Own the regional event and executive engagement strategy by identifying industry moments, online events, executive dinners and EPAM-hosted programs.
• Translate technology and industry capabilities into compelling market narratives across AI, cloud, data, digital platforms and software engineering.
• Measure marketing performance based on business impact — including account engagement, pipeline creation, opportunity progression and ROIC.
• Capture and amplify client success stories in partnership with account teams and the broader marketing organization.

Job description

EPAM Systems Inc. seeks a Field Marketing Manager for the Southwest US to partner with regional sales and leadership, prioritizing accounts and growth opportunities to accelerate pipeline.

You will translate complex technology concepts into compelling market narratives and lead ABM campaigns across targeted accounts. You will own regional events and executive engagements, collaborate with account teams, measure performance by pipeline and ROIC, and help sellers build credibility to win strategic