Social Media Specialist – B2B - Remote Work

BairesDev; Plano (TX); Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

Work-from-home hardware setup

Excellent compensation package

Healthcare coverage (Vision and Dental)

401K Plan

Parental leave and PTO

401K Plan

Growth opportunities

Diverse and multicultural environment

Innovation-driven environment

Job summary

A leading tech solutions provider is seeking a Social Media Specialist to enhance their B2B social media strategy with a strong emphasis on LinkedIn. The role involves designing and executing LinkedIn campaigns aimed at lead generation and brand awareness. Candidates should have experience in tech social media, a relevant degree, and good copywriting abilities. Excellent compensation and benefits are offered, including flexible work arrangements and healthcare coverage. Join a diverse team and thrive in an innovative work environment.

Qualifications

• Minimum of 2 years in social media roles focused on LinkedIn.
• Experience in B2B or tech social media marketing.
• Proven ability to create engaging copy for business audiences.
• Degree in marketing, communications, business or related field preferred.
• Knowledge of using LinkedIn as a B2B growth channel.
• Experience with social selling strategies.
• Good copywriting skills with ability to create engaging copy for business audiences.
• Familiarity with AI tools such as ChatGPT, Claude, or similar platforms.

Responsibilities

• Design and execute B2B LinkedIn strategies.
• Collaborate with brand, SEO, and content teams.
• Analyze performance data for content optimization.
• Analyze performance data to help optimize content and campaign effectiveness.
• Collaborate with and support social media team members.

Skills

LinkedIn expertise

B2B social media knowledge

Social media strategy development

Copywriting

Analytical skills

AI tools familiarity

Education

Degree in marketing, communications, business or related field

Tools

AI tools (e.g. ChatGPT, Claude)

Job description

At BairesDev®, we've been leading the way in technology projects for over 15 years. We deliver cutting-edge solutions to giants like Google and the most innovative startups in Silicon Valley.

Our diverse 4,000+ team, composed of the world's Top 1% of tech talent, works remotely on roles that drive significant impact worldwide.

When you apply for this position, you're taking the first step in a process that goes beyond the ordinary. We aim to align your passions and skills with our vacancies, setting you on a path to exceptional career development and success.

Social Media Specialist – B2B at BairesDev

We are seeking a Social Media Specialist to support and execute our B2B social media strategy, with a focus on LinkedIn organic social media, to help drive qualified leads and contribute to business development. This role involves working with B2B social media marketing, particularly LinkedIn, and creating content that resonates with business audiences while supporting measurable results.

What You'll Do:

• Help design and execute B2B LinkedIn strategies focused on lead generation and brand awareness.
• Work with brand, SEO, and content teams to align messaging.
• Support automation flows and social selling initiatives.
• Analyze performance data to help optimize content and campaign effectiveness.
• Collaborate with and support social media team members.

What we are looking for:

• Experience in social media roles with LinkedIn knowledge.
• Background in B2B or tech social media.
• Experience with social media strategy development.
• Degree in marketing, communications, business or related field preferred.
• Knowledge of using LinkedIn as a B2B growth channel.
• Experience with social selling strategies.
• Good copywriting skills with ability to create engaging copy for business audiences.
• Familiarity with AI tools such as ChatGPT, Claude, or similar platforms.

What we offer:

• Work-from-home hardware setup.
• PTO, parental leave, and other special leaves.
• An excellent compensation package, well above the market average.
• Healthcare coverage (Vision and Dental).
• Life Insurance.
• 401K Plan.
• You can grow at the speed of your learning curve.
• Diverse and multicultural work environment.
• An innovation-driven environment that provides the support and resources for its professionals to thrive.

Join a global team where your unique talents can truly thrive!