Social Media Producer

The Real Deal; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

An established industry player seeks a dynamic Producer to enhance its content production and social media presence. This role involves adapting award-winning journalism into various formats, from concise copywriting to in-depth storytelling. The ideal candidate will collaborate closely with the Social Media Editor and Multimedia team to create engaging content, manage community interactions, and support promotional efforts. Join a leading real estate news outlet renowned for its editorial excellence and commitment to diversity, where your contributions will significantly impact the industry landscape.

Qualifications

• Experience in a news outlet or media company preferred.
• Strong written and verbal communication skills are essential.

Responsibilities

• Assist the Social Media Editor with daily content flow across platforms.
• Produce content for Facebook and LinkedIn, engaging with audiences.

Skills

Copywriting

Social Media Management

Communication Skills

Detail-Oriented

Proactive Collaboration

Tools

Later.com

Sprout Social

Photoshop

Job description

Job Details:

The Producer will assist with our content production and promotion strategies, with an eye on further growing TRD's voice and presence on social media.

The ideal candidate is keen to adapt TRD’s award-winning journalism across multiple formats, from short-form copywriting to longer-form storytelling. The candidate should possess strong news sensibilities, clean copywriting skills and an understanding of social media tools and trends.

Job Responsibilities:

1. Assist the Social Media Editor, who creates the daily flow of content across all platforms
2. Produce daily content to run on Facebook and LinkedIn, work with reporters to build expanded X/Threads story breakdowns
3. Work with the Multimedia team on cross-platform collaboration, including with TRD’s video team to script social-first videos
4. Community management, including audience engagement and expanding TRD's network of industry collaborators
5. Administrative support to maximize understanding of analytics and success of social media campaigns
6. Collaborate with the Marketing team on promotional efforts including events, partnerships, and subscriptions

Job Requirements:

1. Experience working at a news outlet or media company is preferred
2. Detail-oriented, organized, proactive, collaborative and able to juggle multiple projects
3. Social media savvy, including knowledge of best practices, tools and trends
4. Strong written and verbal communication skills
5. Experience with social media management tools like Later.com, Sprout Social is a plus
6. Interest/experience with Photoshop and/or basic knowledge of fonts, color theory and layout are a plus

Who We Are:

The Real Deal is the largest real-estate news outlet in the US, reaching millions of professionals daily through our media channels. We have received 60+ awards for editorial excellence over the past six years, including the General Excellence award from the Society of Business Writers and Editors.

Quantcast rates us among the 300 most visited sites in the US and the website with the wealthiest audience and one of the most educated.

As a publication, The Real Deal is to real estate what Variety is to entertainment or what Politico is to Beltway politics – a plugged-in news outlet that is read by the entire industry.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We partner with our employees to support diversity and inclusion in the workplace and through higher education programs supporting rising journalists.