Social Media Manager, TikTok Beauty

SuperOrdinary; Beverly Hills (CA); On-site; USD 90,000 - 110,000; Full time

Job summary

A leading agency in beauty content is seeking a creative Social Media Manager specializing in TikTok. The ideal candidate will produce 3-5 high-quality videos daily, manage all aspects of content creation, and engage with the audience to grow a loyal following. Candidates must have over four years of experience in social media, particularly in the beauty space, and should be proficient in video editing tools. This full-time role offers an annual salary of $100,000 and a dynamic work environment.

Qualifications

• 4+ years of experience in social media content creation, focusing on TikTok.
• Demonstrated success in growing TikTok beauty channels.
• Strong ability to produce high-volume content without sacrificing quality.

Responsibilities

• Produce, shoot, and edit 3–5 TikTok videos daily.
• Manage end-to-end production including scripting and publishing.
• Track daily performance metrics and provide insights to leadership.

Skills

TikTok content creation

Video editing

Social media analytics

Creativity

Tools

CapCut

Adobe

Final Cut

Job description

At SuperOrdinary, we are the driving force behind the global success of today’s most exciting consumer brands. We are not just an agency; we are a dynamic growth partner and marketplace expert, connecting brands like Milk Makeup, LG Beauty and Peter Thomas Roth with creators and consumers worldwide. Our team of e‑commerce and social commerce experts empowers brands to build influence, scale their global sales channels, and forge meaningful connections.

Role Overview

We are seeking a highly skilled Social Media Manager with deep experience in TikTok short‑form beauty content. This role is responsible for creating, producing, and publishing 3–5 high‑quality, on‑trend pieces of TikTok content per day for a new beauty channel. You will own the full creative process, including ideation, filming, editing, optimization, and daily publishing.

Responsibilities

Content Creation & Production

• Produce, shoot, and edit 3–5 high‑quality short‑form TikTok videos per day.
• Ensure content is aligned with creative direction and priorities set by senior leadership, ensuring consistency in voice, aesthetics, and messaging.
• Manage end‑to‑end production including scripting, filming, editing, and publishing with fast turnaround.
• Maintain a consistent visual style and brand voice across all content.
• Own day‑to‑day execution of the TikTok beauty channel, ensuring steady output and quality.
• Collaborate with leadership to align on content pillars, creative direction, and posting cadence.
• Implement platform best practices and beauty‑specific trends into daily content workflows.

Community Engagement

• Monitor and respond to comments to foster an active and loyal beauty audience.
• Identify strong audience conversations and convert them into new content angles or series.

Performance & Optimization

• Track daily performance metrics (views, watch‑through, engagement rate, conversion signals).
• Use analytics to iterate quickly on what works and phase out underperforming formats.
• Provide insights to leadership on content trends, audience behavior, and opportunities to scale.

Qualifications

• 4+ years of experience in social media content creation, with a heavy focus on TikTok.
• Demonstrated success in growing TikTok beauty channels (brand, creator, or agency side).
• Deep knowledge of the beauty space: ingredients, product categories, formats, and community norms.
• Proven ability to produce high‑volume content output without sacrificing quality.
• Strong proficiency with short‑form video editing tools (CapCut, Adobe, Final Cut, etc.).
• Excellent on‑camera and/or behind‑camera storytelling instincts.
• Highly creative, resourceful, and fast‑moving; thrives in rapid production environments.
• Strong understanding of performance metrics and TikTok analytics.
• Ability to operate independently with minimal oversight, delivering consistent daily output.

Compensation

$100,000

Seniority level

• Associate

Employment type

• Full‑time

Job function

• Marketing
• Technology, Information and Internet