Social Commerce Specialist/Manager

SuperOrdinary Talent LLC

New York (NY)

On-site

USD 65,000 - 95,000

Full time

4 days ago
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Job summary

SuperOrdinary is seeking a Social Commerce Specialist/Manager to drive day-to-day execution across social channels, especially TikTok Shop, in a flexible role that can lean analytical or creator-focused. You will own campaigns, creator partnerships, and performance analysis while coordinating with cross-functional teams to grow brand presence across marketplaces.

The role emphasizes ownership, operational rigor, and agile execution, with scope depending on experience and demonstrated ownership

Qualifications

  • 1–3+ years of experience in social commerce, affiliate marketing, influencer marketing, e-commerce operations, or digital marketing.

Responsibilities

  • Execute Social Commerce Campaigns: Own day-to-day execution across the TikTok Shop backend, including campaign setup, shop management and monitoring, product setup, sampling workflows in-system, content tracking, and GMV delivery.
  • Drive Creator & Affiliate Operations: Manage creator outreach and communication, maintain ongoing creator relationships, and coordinate affiliate and paid collaboration programs from sourcing, briefing through posting.
  • Analyze Performance & Optimize: Track key metrics (GMV, traffic, conversion, CTR, CTOR, content volume, etc.), conduct funnel analysis, and surface insights to improve performance.
  • Support Brand Growth Initiatives: Executing assortment launches, promotions, pricing updates, and campaign registrations in close collaboration with the Brand Lead.
  • Coordinate Cross-Functionally: Work with ads, creative, operations, and external partners to ensure smooth execution and alignment across initiatives.
  • Own Reporting & Documentation: Maintain accurate performance reporting, trackers, and internal documentation; support weekly and monthly reporting for internal teams and brand partners.
  • Maintain Operational Excellence: Help monitor inventory status, shop health, product listings, and campaign readiness; proactively flag risks or issues.
  • Manage & Guide VAs: Oversee VA execution related to creator communication, sample management, data entry, and operational support; ensure accuracy and timeliness.

Skills

Social commerce
Affiliate marketing
Data analysis
Project management
Creator ecosystem

Tools

TikTok Shop
Shopify
Amazon
DTC

Job description

About SuperOrdinary

At SuperOrdinary, we're the driving force behind the global success of today's most exciting consumer brands. More than an agency, we're the go-to growth partner for brands looking to win in social commerce, connecting industry leaders like Disney, H&M, Laneige, Touchland, Glow Recipe, and Peter Thomas Roth with creators and consumers around the world. Our team of e-commerce, creator, and social commerce experts helps brands build influence, accelerate sales, and create meaningful consumer connections across the world's fastest-growing marketplaces.

We're at the forefront of the social commerce revolution, pioneering growth on TikTok Shop and other emerging platforms where content, community, and commerce come together. The playbook is constantly evolving—and so are we. We thrive in an environment where experimentation, speed, and continuous learning are essential to staying ahead.

We're looking for people who are naturally curious, solutions-oriented, and energized by solving complex challenges. The best teammates here have a hustle mentality, embrace change, and are always looking for better ways to build, test, and scale. We set a high bar for ourselves and for our partners, earning our reputation as the trusted experts brands rely on to navigate an ever-changing landscape and deliver exceptional results.

Role Overview

The Social Commerce Specialist / Manager is responsible for day-to-day execution across social commerce channels, working closely with the Brand Lead to drive brand growth. This role is intentionally flexible, allowing individuals to lean more analytical/operational or more creative and creator-focused based on their strengths, while maintaining full ownership and accountability for execution. This role may be leveled at the Specialist or Manager level depending on experience, scope, and demonstrated ownership.

Key Responsibilities
  • Execute Social Commerce Campaigns: Own day-to-day execution across the TikTok Shop backend, including campaign setup, shop management and monitoring, product setup, sampling workflows in-system, content tracking, and GMV delivery.

  • Drive Creator & Affiliate Operations: Manage creator outreach and communication, maintain ongoing creator relationships, and coordinate affiliate and paid collaboration programs from sourcing, briefing through posting.

  • Analyze Performance & Optimize: Track key metrics (GMV, traffic, conversion, CTR, CTOR, content volume, etc.), conduct funnel analysis, and surface insights to improve performance.

  • Support Brand Growth Initiatives: Executing assortment launches, promotions, pricing updates, and campaign registrations in close collaboration with the Brand Lead.

  • Coordinate Cross-Functionally: Work with ads, creative, operations, and external partners to ensure smooth execution and alignment across initiatives.

  • Own Reporting & Documentation: Maintain accurate performance reporting, trackers, and internal documentation; support weekly and monthly reporting for internal teams and brand partners.

  • Maintain Operational Excellence: Help monitor inventory status, shop health, product listings, and campaign readiness; proactively flag risks or issues.

  • Manage & Guide VAs: Oversee VA execution related to creator communication, sample management, data entry, and operational support; ensure accuracy and timeliness.

Qualifications
  • Relevant Experience: 1–3+ years of experience in social commerce, affiliate marketing, influencer marketing, e-commerce operations, or digital marketing (level based on scope and ownership).

  • Platform Familiarity: Hands-on experience with TikTok Shop strongly preferred; experience with other platforms (Amazon, Shopify, DTC, marketplaces) is a plus.

  • Strong Analytical Skills: Comfortable working with performance data, spreadsheets, and dashboards; able to translate data into actionable insights.

  • Operational Rigor: Highly organized with strong attention to detail; able to manage multiple brands, campaigns, and timelines simultaneously.

  • Creator Ecosystem Knowledge: Understanding of creator workflows, affiliate mechanics, and content-driven commerce dynamics.

  • Clear Communicator: Strong written and verbal communication skills; able to coordinate effectively with internal teams, creators, and brand partners.

  • Execution-Oriented Mindset: Proactive, resourceful, and comfortable operating in a fast-paced, evolving environment.

  • Growth Mentality: Willingness to learn across both analytical/operational and creative/creator-facing workstreams as business needs evolve.

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