Social Media Manager Onsite (Sheridan, IN)

Dover; Northern (KY); Hybride; USD 52 000 - 72 000; Plein temps

Avantages offerts par ce poste

Medical, dental, and vision insurance

Paid vacation

Holidays

Discounts on food, beverages, retail

Professional growth opportunities

Dynamic, hands-on environment

Résumé du poste

SKYLAKE Adventures in Sheridan, Indiana, seeks a collaborative Social Media Manager to own the park's social presence. You’ll create original photos, graphics, videos, and copy, publish on each platform, and manage a real-time content calendar tied to events and promotions.

You'll monitor trends, analyze performance, and partner with Marketing leadership to grow the audience and strengthen guest connections through storytelling and timely engagement.

Qualifications

• At least 1 year of social media management experience.
• Portfolio of original images, graphics, videos, campaigns, or other relevant work.
• Proficiency with Adobe Creative Suite or a comparable professional creative platform.
• Experience using publishing and analytics tools such as Meta Business Suite or Sprout Social.
• Strong understanding of how content, messaging, tone, and format should differ across platforms.
• Awareness of current social media trends and opportunities for SKYLAKE.
• Proactive, self-directed with strong writing and storytelling skills.
• Flexibility to work outside traditional office hours as needed.

Responsabilités

• Own and manage SKYLAKE’s social media strategy and channels, including content planning, publishing, monitoring, and community engagement.
• Create original, brand-aligned photography, graphics, videos, and written content tailored to each platform and audience.
• Develop and maintain a content calendar that supports seasonal offerings, events, campaigns, and priorities.
• Proactively capture content opportunities throughout the park, including real-time moments.
• Monitor trends, platform updates, and audience behavior to test new content approaches.
• Track growth, engagement, sentiment, and performance; use insights to improve strategy.
• Collaborate with the Director of Marketing and teams on events, partnerships, paid social initiatives.
• Perform other duties as assigned to support SKYLAKE Adventures' growth.

Connaissances

Social media mgmt

Content creation

Copywriting

Adobe Creative Suite

Meta Business Suite

Sprout Social

Cross-platform storytelling

Organization

Flexibility

Outils

Adobe Creative Suite

Meta Business Suite

Sprout Social

Description du poste

Splash Into Your Next Role

SKYLAKE Adventures is a year-round destination in Sheridan, Indiana, where guests design their own adventure in every season. From relaxing by the crystal-clear lagoon and enjoying thrilling water attractions to navigating the SkyTrails ropes course and racing down snow tubing hills, SKYLAKE offers unforgettable ways to explore, play, and connect year-round, all within a stunning natural setting.

We’re looking for a collaborative, results-driven content creator who takes ownership, exercises sound judgment, and is passionate about creating engaging brand stories that drive awareness, strengthen community connections, and inspire guests to experience SKYLAKE Adventures.

Snapshot

As Social Media Manager, you’ll lead SKYLAKE’s social media presence through engaging content, thoughtful storytelling, and active community management. You’ll create original photos, graphics, videos, and written content tailored to each platform while managing content calendars, monitoring trends, and engaging with guests and followers. From capturing real-time moments throughout the park to analyzing performance and identifying opportunities for growth, your creativity, initiative, and understanding of social media will help strengthen the SKYLAKE brand, grow our audience, and inspire guests to experience their own adventure.

What You’ll Be Doing

• Own and manage SKYLAKE’s social media strategy and channels, including content planning, publishing, monitoring, and community engagement.




• Create original, brand-aligned photography, graphics, videos, and written content tailored to each platform and audience.




• Develop and maintain a content calendar that supports seasonal offerings, events, promotions, campaigns, and business priorities.




• Proactively identify and capture content opportunities throughout the park, including real-time moments and guest experiences.




• Monitor social media trends, platform updates, and audience behaviors to recommend and test new content approaches.




• Track channel growth, engagement, brand sentiment, and content performance, using insights to continuously improve social media strategy.




• Collaborate with the Director of Marketing and internal teams to support events, partnerships, paid social initiatives, and other communication priorities.




• Perform other duties as assigned to support the continued growth and success of SKYLAKE Adventures.

What Makes You Fit

• At least 1 year of experience managing social media accounts for an organization, business, or brand




• Hands-on content creation experience with a portfolio of original images, graphics, videos, campaigns, or other relevant work




• Proficiency with Adobe Creative Suite or a comparable professional creative platform




• Experience using social media publishing and analytics tools, such as Meta Business Suite, Sprout Social, or similar platforms




• Strong understanding of how content, messaging, tone, and format should differ across social media platforms and audiences




• Awareness of current social media trends and the judgment to identify opportunities that align with the SKYLAKE brand




• Proactive, self-directed approach with strong writing, visual storytelling, organization, and communication skills




• Flexibility to work outside traditional office hours, including occasional evenings, weekends, holidays, and special events, based on business needs

Why You’ll Love Working Here

• Be part of a brand-new, one-of-a-kind adventure destination




• Help shape SKYLAKE’s social media presence and bring the brand to life through original content




• Creative, high-energy, and collaborative culture where new ideas and initiative are valued




• Competitive salary with medical, dental, and vision insurance options




• Retirement savings, paid vacation, and company-recognized holidays




• Opportunities for professional growth, plus discounts on food, beverages, and retail items




• A dynamic, hands-on environment where your creativity can make a visible impact

This position is classified as exempt in accordance with applicable wage and hour laws Employment with SKYLAKE Adventures is at will. SKYLAKE Adventures is an Equal Opportunity Employer committed to fostering an inclusive and respectful workplace. This role involves working across a dynamic park environment and may require time outdoors in varying weather conditions and around water-based attractions. Reasonable accommodations may be made to enable individuals with disabilities to perform essential job functions. Employment may be contingent upon background checks and verification of work authorization.