Social Media Manager/ Content Creator

Crypto.com; United States; Remote; USD 70,000 - 120,000; Full time

Job summary

Crypto.com is seeking a Social Media Manager to drive its digital presence and community engagement, conceptualizing, implementing, and managing high-impact social strategies for our brands.

You blend creativity with data-driven insights to identify winning content strategies and oversee execution across channels, while collaborating with cross-functional partners to ensure a unified brand voice and measurable impact.

Qualifications

• 5+ years in social media roles (managerial focus).
• AI-native with understanding of AI tooling landscape.
• Strong project management and multi-project supervision.
• Hands-on experience with social media management tools.
• Experience with content management, campaigns, video & photoshoots.
• Ability to create, edit and repurpose content; design tools are a plus.
• Interest in financial services industry and current trends.

Responsibilities

• Inform and execute social growth strategy with local resonance.
• Define guidelines for each channel to ensure consistent themes.
• Create up-to-trend initiatives and viral posts.
• Collaborate with cross-functional partners to maintain brand voice.
• Define goals, OKRs, and conduct post-mortems to improve ROI.

Skills

Social media strategy

Content creation & repurposing

Data-driven decision making

Project management

Team collaboration

Tools

Social media tools

Job description

The Social Media Manager will be the driving force behind Crypto.com’s digital presence and community engagement. You will conceptualize, implement, and manage high-impact social strategies for our brands.

You are someone who blends creativity with data-driven insights to identify and execute winning content strategies.

Responsibilities

• Strategy & execution: Help inform and execute social growth strategy, ensuring all content is locally resonant and operationally sound.

• Operational excellence: Develop clear strategic guidelines for each social media channel to ensure consistency in content themes and clear audience targeting.

• Trend harvesting: Create up-to-trend initiatives and viral posts to ensure our products and community stories are marketed to the fullest extent.

• Cross-Functional collaboration: Work alongside XFN partners to ensure a unified brand voice and consistent quality.

• Data-Driven Optimization: Define social goals, OKRs, and success metrics; conduct data-driven post-mortems to continuously improve impact and ROI.

Requirements

• At least 5 years of experience as a Social Media Manager, Specialist or similar role.

• AI-native with a deep understanding of the current AI tooling landscape.

• Strong project management skills with the ability to supervise multiple projects.

• Hands-on experience using social media management/posting tools.

• Has knowledge and experience of executing the following: content management, campaign management, video production, photoshoots, and social media management.

• Able to create, edit ; repurpose content. Knowledge of design tools is a plus.

• Has an interest for the financial services industry, including staying up to date on news, trends and all key happenings in the industry.

• Be an excellent team player, well organised and keep cool when working to tight deadlines.