Social Media Manager

present of AI; San Francisco (CA); Remote; USD 120,000 - 180,000; Full time

Job summary

Baseten is seeking a senior social specialist in San Francisco with remote work options to own and execute social strategy for an AI platform serving ML engineers and infrastructure teams.

You will write and ship posts, create video content, and drive account growth while maintaining accuracy on technical topics. Collaboration with engineers and product marketing is essential for timely launches.

Qualifications

• This role requires 5+ years running social for a technical or developer-facing brand.
• Proven track record of growing accounts and driving engagement.
• Strong grasp of inference, GPUs, and model performance for accurate technical writing.

Responsibilities

• Own Baseten's social strategy and calendar across channels.
• Write and ship posts, including short-form text and video content.
• Post regularly on X and LinkedIn; coordinate video/YouTube where applicable.
• Collaborate with engineers and product marketing; ask sharp follow-up questions.
• Analyze growth metrics and optimize content for impact.

Skills

Social strategy

Content writing

Video production

X/LinkedIn posts

Audience growth

Technical writing

Job description

Operations · San Francisco · Remote · FullTime · Senior level

This is a senior, hands-on role that owns social strategy and also writes and ships the posts, mostly on X and LinkedIn, with video and YouTube alongside. A strong candidate has five or more years running social for a technical or developer-facing brand, a record of growing accounts, and enough grasp of inference, GPUs, and model performance to write accurately and ask engineers sharp follow-up questions. Good judgment on what not to post matters as much as speed during launches.

How it fits the AI era

AI tools can help with drafting, repurposing content, and tracking what the community is talking about. The audience is ML engineers and infrastructure teams who quickly spot vague or wrong technical claims, so accuracy and a believable voice carry the work. Deciding which channels deserve effort, earning trust with engineers, and helping team members post in their own voice stay human jobs.

How it builds AI experience

The role sits close to a company that serves models for fast-moving AI products, so a person here would learn the vocabulary of inference, latency, throughput, and GPU cost through daily work with engineers and product marketing. To build this experience beforehand, follow open source model releases and benchmark discussions, and practice turning a technical result into a clear post. Trying AI tools for drafting and video editing also helps show practical fluency.

Worth showing

• Posts you wrote that performed
• Account growth with real numbers
• Accurate technical writing on AI
• Short-form video production samples

This is our own read, written from the employer's posting and the company's Spotlight. The employer's posting is the source of truth for the role.

About Baseten

High-performance cloud inference platform for deploying, serving, and scaling open-source and custom artificial intelligence models.