Social Media Manager

Pro Lash; Provo (UT); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Competitive salary and benefits

Product perks/employee discounts

Creative role with ownership and growth opportunities

Job summary

Pro Lash is seeking a talented Social Media Manager to join their team in Provo, UT. In this role, you will be responsible for managing the brand's voice across platforms like Instagram, TikTok, and Facebook, engaging with the community, and creating vibrant content that resonates with the audience.

The ideal candidate has 2-4 years of experience in social media management, particularly in the beauty or e-commerce sector. This is a full-time on-site position with opportunities for growth and creativity.

Qualifications

• 2–4 years managing social media for a brand, ideally in beauty, cosmetics, fashion, or e-commerce.
• Experience in creating and editing video content.
• Familiarity with social media analytics and scheduling platforms.

Responsibilities

• Own the content calendar across social media platforms.
• Create and edit videos and graphics for social media.
• Manage daily community engagement and interactions.

Skills

Social Media Management

Content Creation

Community Engagement

Video Editing

Trend Awareness

Tools

Adobe Premiere

Canva

Sprout

Hootsuite

Job description

The Role

Pro Lash is a beauty brand built around lashes that make people feel confident every day. We create products our customers love and a community they want to be part of. As we grow, we’re looking for a creative, data-aware Social Media Manager to own our voice across every platform and turn followers into a loyal, engaged community.

Role Details

Social Media Manager — Pro Lash

Location: Provo, UT. (On-site)

Type: Full-time

Reports to: Creative Director

What You’ll Do

• Own the content calendar across Instagram, TikTok, Facebook, Pinterest, and YouTube Shorts, planning posts that align with launches, promotions, and brand moments.
• Create and edit short-form video, photos, and graphics—often shooting and editing yourself, especially for TikTok and Reels.
• Write captions and copy that sound like Pro Lash: warm, confident, and on-brand.
• Manage daily community engagement—comments, DMs, mentions, and reviews—responding quickly and in our voice.
• Identify, recruit, and coordinate with influencers, UGC creators, and brand ambassadors, and help manage seeding and collaborations.
• Track performance against goals (reach, engagement, follower growth, conversions) and report on results with clear takeaways and next steps.
• Stay on top of trends, sounds, formats, and platform changes, and move fast to act on them.
• Partner with the marketing, e-commerce, and customer service teams to keep messaging consistent and support sales goals.
• Help plan and run paid social campaigns, or coordinate with the team/agency that does.

What You Bring

• 2–4 years managing social media for a brand, ideally in beauty, cosmetics, fashion, or e-commerce.
• A strong portfolio of content you’ve created and accounts you’ve grown.
• Hands-on skills with short-form video and editing tools (CapCut, Adobe Premiere, or similar) and design tools (Canva, Photoshop).
• Comfort with scheduling and analytics platforms (Later, Sprout, Hootsuite, native insights).
• A sharp sense for trends and a genuine love of the beauty/lash space.
• Excellent writing, organization, and time-management skills.
• A self-starter who can juggle multiple projects and deadlines.

Nice to Have

• Experience with influencer and UGC platforms.
• Familiarity with paid social (Meta Ads Manager, TikTok Ads).
• On-camera presence or willingness to be in content.
• Basic experience with e-commerce platforms (Shopify) and email marketing.

Why Join Pro Lash

• Competitive salary and benefits
• Product perks/employee discounts
• A creative role with real ownership and room to grow as the brand grows.

How to Apply

Send your resume, a short note on why you’re a fit, and links to social accounts or content you’ve created to [e-mail]