Social Media Manager

CIrcuit City; New York (NY); On-site; USD 50,000 - 70,000; Full time

Job summary

A national electronics retailer is seeking a Social Media Specialist to enhance its online presence. The role involves developing social media strategies, creating engaging content to drive interest, and monitoring customer interactions. Applicants should have at least 3 years of experience in a similar role, possess excellent communication skills, and be proficient in tools like Photoshop and Lightroom. The position offers a chance to significantly impact brand engagement, ensuring you stay ahead in the fast-paced social media landscape.

Qualifications

• 3+ years of experience in a similar role in social media.
• Excellent written and verbal communication skills.
• Tech-savvy with a strong social media presence.

Responsibilities

• Research audience preferences and optimize social networks.
• Develop and implement a social media strategy to enhance brand presence.
• Create engaging content to promote new features and products.

Skills

Creative content development

Social media strategy

Communication skills

Analytic tools

Tools

Photoshop

Lightroom

Job description

Job role:

We’re on the lookout for a social media specialist who’ll be able to build a strong online following our brand. Their responsibilities will include identifying social networks where our current and prospective customers frequent, building an audience, and promoting our brand through creative engagement.

Responsibilities

• Research audience preferences and identify social networks that would be optimal for building brand reputation
• Develop a social media strategy to promote brand presence
• Create original, engaging content to drive interest and build buzz around launch of new features/products
• Paid social content curation
• Monitor for customer communication and respond to queries in a timely manner
• Measure impact and drive process improvements as required
• Stay up to date with developments in social platforms for maximum operational excellence
• Create/edit content in Photoshop and Lightroom.
• Present periodic reports to manage with recommendations and insights based on analysis

Requirements

• [3] years experience working in a similar position
• Create/edit content in Photoshop and Lightroom.
• Tech-savvy with a prominent social presence on one or more networks
• Proven experience developing creative content for engagement
• Excellent written and verbal communication skills
• Working knowledge of popular analytic and social media management tools