Social Media Specialist

24 Seven Talent; Phoenix (AZ); On-site; USD 55,000 - 75,000; Full time

Job summary

A dynamic marketing agency in Arizona is seeking a Social Media Specialist to develop and execute social media content and strategies. The role involves managing daily engagements and content calendars while fostering community interaction. Candidates must have at least 3 years of experience in social media management and a strong knowledge of digital marketing tactics. Bilingual Spanish is a plus. The ideal candidate will be detail-oriented with excellent communication skills and a proactive mindset.

Qualifications

• Minimum 3 years of social media and community management experience.
• Preferred: Bilingual Spanish (spoken and written) and direct selling experience.

Responsibilities

• Create and execute social media content aligned with brand strategies.
• Manage day-to-day social presence and online reputation.
• Oversee social content calendars and cross‑channel collaborations.
• Stay current on social media trends and best practices.

Skills

Collaboration

Project Management

Problem Solving

Written Communication

Detail-Oriented

Data Interpretation

Proactive Planning

Education

Bachelor’s degree in marketing, communications, or related field

Tools

Social Media Management Tools

Excel

PowerPoint

Job description

The Social Media Specialist develops, creates, and executes social media content and strategies to support marketing campaigns, promote products, drive growth, and foster community engagement. This role supports overall marketing, communications, and brand interaction efforts, monitoring performance analytics and helping ensure a consistent, positive brand experience.

Position Accountabilities

• Create and execute social media content aligned with brand and campaign strategies to drive growth and engagement.
• Manage day-to-day social presence, including scheduling content, responding to comments and messages, editing short-form social videos, monitoring reviews, and managing online reputation.
• Oversee and maintain social content calendars and cross‑channel collaborations.
• Stay current on social media trends, platform updates, and best practices.
• Work occasional evenings, weekends, and/or holidays as needed to support campaigns and real‑time engagement.

Position Qualifications

• Bachelor’s degree in marketing, communications, or related field.
• Minimum 3 years of social media and community management experience on a corporate, in‑house marketing team or at an agency.
• Preferred: Bilingual Spanish (spoken and written) and direct selling experience.

Skills, Knowledge, and Experience

• Strong collaborator who thrives in a team environment while meeting individual goals.
• Proactive planner able to anticipate obstacles, communicate clearly, and drive solutions across cross‑functional teams.
• High energy, positive attitude, and commitment to building strong relationships and community.
• Experience with social media management tools and familiarity with digital marketing tactics (social, community management, content marketing, email).
• Excellent written communication skills with knowledge of AP style.
• Detail‑oriented, with strong organizational, project management, decision‑making, and problem‑solving skills.
• Comfortable interpreting analytics, telling a story with data, and reporting performance.
• Proficient in Excel and PowerPoint.
• Proactive, resourceful, reliable, flexible, and able to consistently meet deadlines.