Social Media Manager

Mockins; New York (NY); On-site; USD 60,000 - 90,000; Full time

Job summary

Mockins, a Brooklyn-based automotive e-commerce brand, is seeking a Social Media Manager to own day-to-day social presence. You will create and edit content, coordinate influencer outreach, and align social activities with sales goals in collaboration with design and ecommerce teams.

We value a creative mindset, eye for aesthetics, and the ability to navigate ambiguity. You’ll partner with cross‑functional teams to grow our audience across Instagram, TikTok, YouTube, and Facebook.

Qualifications

• Genuine enthusiasm for social platforms and growing brand presence.
• Aesthetic sense and storytelling ability to spot new angles.
• Comfort with ambiguity and independent problem-solving.
• Basic content editing experience with Canva/CapCut; Premiere Pro a plus.
• Strong communication for cross-team and influencer outreach.
• Organized and detail-oriented with ability to manage multiple tasks.

Responsibilities

• Plan and execute social media strategy across Instagram, TikTok, YouTube, and Facebook.
• Create, edit, and prepare content (images, videos, captions) with design team.
• Upload and schedule posts, maintain calendars, ensure on-brand posting.
• Research, contact, and manage relationships with influencers and creators.
• Align social content with product launches, promotions, and sales goals.
• Monitor trends, platform updates, and competitor activity to spot growth opportunities.
• Troubleshoot content, campaign, and scheduling challenges independently.

Skills

Social media strategy

Storytelling

Communication

Organization

Problem solving

Content planning

Tools

Canva

CapCut

Premiere Pro

Adobe Creative Suite

Job description

Mockins is a fast-growing automotive e-commerce brand based in Brooklyn, NY. We design innovative products for car enthusiasts and adventure seekers. As we continue to expand, we're looking for a motivated Social Media Manager to grow our social platforms.

Position Overview

We're seeking a creative, resourceful Social Media Manager to own our day-to-day social media presence — creating and editing content, coordinating influencer outreach, and spotting new opportunities to grow our audience, while working closely with our design and ecommerce teams to align social strategy with sales goals.

Key Responsibilities

• Plan and execute social media strategy across Instagram, TikTok, YouTube, and Facebook
• Create, edit, and prepare content (images, videos, captions) in partnership with the design team
• Upload and schedule posts, maintain publishing calendars, and ensure consistent, on-brand posting
• Research, contact, and manage relationships with influencers and creators for UGC and partnerships
• Align social content with product launches, promotions, and sales goals with the ecommerce team
• Monitor trends, platform updates, and competitor activity to spot growth opportunities
• Troubleshoot content, campaign, and scheduling challenges independently

Qualifications

• Genuine enthusiasm for social platforms, trends, and building brand presence
• Keen eye for aesthetics, storytelling, and spotting new angles or opportunities
• Comfortable navigating ambiguity and problem-solving independently
• Basic content editing experience (Canva, CapCut, or Premiere Pro a bonus)
• Strong, professional communication for cross-team and influencer outreach
• Organized and detail-oriented, able to manage multiple tasks and deadlines
• Adobe Creative Suite and/or influencer marketing experience a plus

Why Join Mockins?

Join a growing company where you'll have the opportunity to make a direct, visible impact on the brand's social presence and growth.