Social Media Manager

Cafeteria, Inc.; New York (NY); Remote; USD 80,000 - 90,000; Full time

Job summary

An innovative firm at the intersection of culture and technology is seeking a dynamic Social Media Manager. This role involves leading creative campaigns, engaging with influencers, and building a high-performing team to connect with Gen Z audiences. You will design and implement strategies that inspire and drive engagement while ensuring brand consistency across all platforms. If you're passionate about social media and ready to make a significant impact, this is the perfect opportunity to grow your career in a vibrant, supportive environment that prioritizes authenticity and creativity.

Qualifications

• Proven experience in social media management with successful campaigns.
• Strong connections to influencers and excellent writing skills.

Responsibilities

• Design and implement innovative social media campaigns.
• Develop strategies to grow social media following among Gen Z.

Skills

Social Media Management

Campaign Design

Influencer Engagement

Content Creation

Analytics & Insights

Team Leadership

Communication Skills

Organization

Education

Bachelor's Degree in Marketing or Related Field

Tools

Figma

Video Editing Tools

Motion Design Software

Job description

Marketing & Research · Full time / New York, NY / Remote

We are a high growth company at the center of culture, consumers and technology. We envisioned [cafeteria] as the first production platform for generation teen. [cafeteria] enables teens to shape the brands they love, earn for their insights, and start building career skills. We empower teens and companies to work together.

For enterprises, we deliver zero-party data at the speed of culture. Insights are direct, voiced, and always on. [cafeteria] is where generation teen can be brilliant.

About the Role

We’re seeking a creative, strategic, and experienced Social Media Manager with a vision to grow our social media efforts and eventually build a high-performing team. You’ll lead the development of campaigns, foster connections with influencers, and ensure all content aligns with Cafeteria’s brand tone and voice.

Core Responsibilities

• Growth Campaigns: Design and implement innovative social media campaigns that inspire teen users and drive engagement.
• Audience Growth: Develop and execute strategies to increase our social media following, with a focus on Gen Z audiences.
• Creative Leadership: Collaborate with designers and content creators to produce visually appealing, shareable content, including posts, videos, and motion designs.
• Team Development: Lay the foundation for a growing social media team, with plans to recruit and manage new members.
• Influencer Engagement: Build and nurture relationships with influencers, leveraging their networks to enhance brand awareness.
• Scheduling & Strategy: Create and manage a comprehensive social media calendar aligned with marketing goals.
• Analytics & Insights: Track performance metrics, analyze trends, and optimize strategies based on data-driven insights.
• Brand Consistency: Ensure all content adheres to the [cafeteria] tone, voice, and visual identity.
• Trend Awareness: Stay informed about social media trends, platform updates, and emerging technologies.

Pay Range

USD $80,000.00 – $90,000.00 /Yr.

About You

• You have proven experience in social media management, with a track record of designing and executing successful campaigns.
• You have management experience or a desire to lead and grow a team.
• You have proficiency in Figma and familiarity with video editing tools and motion design software.
• You have strong connections to influencers or the ability to establish them.
• You have excellent writing and communication skills with the ability to adapt tone and voice.
• You have a solid understanding of social media platforms (Instagram, TikTok, Snapchat, YouTube, etc.) and their analytics tools.
• You are highly organized and self-motivated, capable of juggling multiple priorities.
• Advanced video editing and motion design capabilities.
• Experience with influencer marketing platforms or tools.

How We Operate

We are NYC-based, currently operating remote. We have a strong preference for candidates in or near NYC, with the ability to meet in person periodically. Remote candidates will be considered, but the ability to operate in ET and collaborate in real time is a must.

We hire talented, passionate people from all backgrounds and are committed to maintaining a diverse, thoughtful culture. We believe in compensating our people well, doing our best work, and prioritizing quality of life.

Our Culture

Good People, Great Things. The quality of our team defines our ability to create the next business that matters. We bet on remarkable people. Talent and temperament look the same in the mirror.

Be Insanely Authentic. Authenticity is the best competitive advantage. We will find the best teams, real users, and the right customers by uniquely expressing ourselves. Being yourself is a game changer.

Grow Responsibly. We take the time to shape ourselves thoughtfully and carefully. Work ethic is just as important as working ethically.

Consistency is Genius. To a great mind, nothing is too small. We want to learn and grow a little bit every single day. Big trees grow slowly.

Dream in Years, Plan in Months, Ship Daily. With this mindset, our best work is always ahead of us.

[cafeteria] is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Qualified applicants will receive consideration without regard to race, color, gender, sexual orientation, gender identity or expression, religion, disability, national origin, protected veteran status, age, or any other status protected by applicable national, federal, state, or local law.