Social Media Manager

jobs.sportstechgroup.org- JobBoard; Los Angeles (CA); Remote; USD 50,000 - 80,000; Full time

Job summary

A leading skin and body care brand is seeking a creative Social Content Creator & Strategist for remote work. The role focuses on managing and enhancing the brand's presence across TikTok, Instagram, and YouTube, developing engaging content that resonates with teens and parents alike. Ideal candidates are passionate about community building in the beauty industry, with a strong command of social media trends and strategies.

Qualifications

• Proven track record in the beauty industry.
• Experience managing social media accounts and content.
• Passion for building brand communities through engaging video content.

Responsibilities

• Develop and execute a comprehensive social content strategy.
• Plan, film, edit, and publish videos for TikTok, Instagram, and YouTube.
• Engage with followers and foster a positive community.

Skills

Creativity

Social Media Strategy

Content Creation

Engagement Management

Video Editing

Job description

JB SKRUB is a skin and body care brand specifically designed for tweens and teens. It was founded by two moms who wanted to create products that are effective, safe, and appealing to this age group. The brand was formulated with the assistance of a pediatric dermatologist. We lead with humor, speaking to both millennial parents and their teens. JB SKRUB is sold directly to consumers through its website, TikTok, and Amazon.

POSITION OVERVIEW

We are seeking a creative, funny, and beauty-obsessed Social Content Creator & Strategist on a contract basis to lead our presence and engagement for TikTok, Instagram, and YouTube. The ideal candidate thrives in a fast-paced environment, has a proven track record in the beauty industry, and is passionate about building authentic brand communities through compelling short-form video content. This position is remote (U.S. only). JB SKRUB is based in Los Angeles.

KEY RESPONSIBILITIES

1. Develop and execute a comprehensive TikTok, Instagram, and YouTube content strategy aligned with brand goals and marketing campaigns.
2. Plan, film, edit, and publish daily TikTok, Instagram, and YouTube videos that showcase our products and embody the JB SKRUB ethos.
3. Create high-quality, native TikTok content that translates our clean pre-teen skincare brand into a platform-appropriate tone and visual language.
4. Maintain and update a robust TikTok/Instagram social content calendar.
5. Collaborate with creative teams to source, brief, and organize assets (video concepts, scripts, music, captions).
6. Track and leverage trending sounds, challenges, and memes relevant to the community.
7. Actively engage with followers by responding to comments and DMs on TikTok within 24 hours.
8. Foster a supportive and positive TikTok/Instagram community by encouraging user-generated content and participating in relevant conversations.
9. Collaborate with influencers and creators to amplify reach and brand storytelling.
10. Monitor TikTok/Instagram to identify emerging trends, opportunities, and potential issues within the beauty space.
11. Gather and analyze video performance data and community feedback, reporting actionable insights to the team.
12. Adapt content approach based on analytics and audience response to maximize engagement.