Social Media Manager

JB SKRUB; Los Angeles (CA); Remote; USD 50,000 - 75,000; Full time

Job summary

JB SKRUB, a vibrant skin and body care brand for tweens and teens, is looking for a creative Social Content Creator & Strategist to enhance their brand presence on social media. This remote position is ideal for someone who is not only passionate about beauty but also has experience developing engaging content for platforms like TikTok and Instagram. The role involves content strategy, community management, and analyzing performance insights to drive engagement and brand growth.

Qualifications

• Proven track record in the beauty industry.
• Ability to thrive in a fast-paced environment.
• Passionate about building brand communities.

Responsibilities

• Develop and execute a comprehensive content strategy for TikTok, Instagram, and YouTube.
• Create daily video content showcasing products.
• Engage with followers and manage community interactions.

Job description

ABOUT JB SKRUB

JB SKRUB is a skin and body care brand specifically designed for tweens and teens. It was

founded by two moms who wanted to create products that are effective, safe, and

appealing to this age group. The brand was formulated with the assistance of a pediatric

dermatologist. We lead with humor, speaking to both millennial parents and their teens. JB

SKRUB is sold directly to consumers through its website, TikTok and Amazon.

POSITION OVERVIEW

We are seeking a creative, funny, and beauty-obsessed Social Content Creator & Strategist

on a contract basis to lead our presence and engagement for Tik Tok, Instagram and

YouTube. The ideal candidate thrives in a fast-paced environment, has a proven track

record in the beauty industry, and is passionate about building authentic brand

communities through compelling short-form video content. This position is remote (U.S.

only). JB SKRUB is based in Los Angeles.

KEY RESPONSIBILITIES

Content Strategy & Execution

• Develop and execute a comprehensive TikTok, Instagram and YouTube content

strategy aligned with brand goals and marketing campaigns.

• Plan, film, edit, and publish daily TikTok, Instagram and YouTube videos that

showcase our products and embody the JB SKRUB ethos.

• Create high-quality, native TikTok content that translates our clean pre-teen

skincare brand into a platform-appropriate tone and visual language.

• Maintain and update a robust TikTok/Instagram social content calendar.

• Collaborate with creative teams to source, brief, and organize assets (video

concepts, scripts, music, captions).

• Track and leverage trending sounds, challenges, and memes relevant to the

JB SKRUB voice.

Community Management & Growth

• Actively engage with followers by responding to comments and DMs on TikTok

within 24 hours.

• Foster a supportive and positive TikTok/Instagram community by encouraging user-

generated content and participating in relevant conversations.

• Collaborate with influencers and creators to amplify reach and brand storytelling.

Platform Listening & Insights• Monitor TikTok/Instagram to identify emerging trends, opportunities, and potential

issues within the beauty space.

• Gather and analyze video performance data and community feedback, reporting

actionable insights to the team.

• Adapt content approach based on analytics and audience response to maximize

reach and engagement.

• Monthly reporting on performance.