Social Media Manager

Kodak Group; Hoboken (NJ); On-site; USD 70,000 - 90,000; Full time

Job summary

A leading luxury retailer in Hoboken is seeking a Social Media Manager who will lead content creation across its brands. This role involves managing social channels, executing campaigns, and creating storytelling content for luxury timepieces and jewelry. The ideal candidate has 3–5 years of experience in managing social media for luxury brands and excels at creating engaging digital content.

Qualifications

• 3–5 years of experience in social media and digital content.
• Proven success with high-performing digital campaigns.
• Experience in creating engaging email newsletters.

Responsibilities

• Manage and create content for all social channels.
• Develop and execute social campaigns aligned with marketing schedules.
• Plan and publish blog posts highlighting new collections and events.

Skills

Social media management

Content creation

Email marketing

Strong communication skills

Understanding of luxury branding

Tools

Instagram

TikTok

Facebook

YouTube

Job description

Direct message the job poster from Kodak Group

Headquartered in Hoboken, NJ, The Kodak Group is a leading luxury retailer representing world-renowned watch and jewelry Maisons including TUDOR, Cartier, IWC Schaffhausen, Jaeger‑LeCoultre, Panerai, Piaget, Roger Dubuis, and Vacheron Constantin. Our operations include a marketing studio, watchmaking production space, and a dynamic retail network spanning multi‑brand locations like W. Kodak Jewelers and TimeVallèe, along with an expanding portfolio of mono‑brand boutiques — including Omega, Hublot, Piaget, and Panerai.

With exciting new openings ahead in Aspen, Charlotte, and Atlanta, The Kodak Group continues to grow as a trusted destination for fine jewelry and exceptional timepieces.

The Role

The Social Media Manager will lead and execute all content creation across The Kodak Group’s brands and store locations — including our dedicated Pre‑Owned Watch platform. This is a hands‑on creative role responsible for developing, producing, and managing a cohesive, luxury‑focused social and digital content strategy that drives awareness, engagement, and conversion across platforms such as Instagram, TikTok, Facebook, and YouTube, as well as through our owned channels, including the company blog and weekly email campaigns.

The ideal candidate is a highly creative storyteller who not only understands social media strategy but also thrives in creating original content — from concepting and shooting to editing and publishing. They live and breathe social media trends, know how to position luxury brands online, and can translate in‑store experiences into visually engaging digital moments.

You’ll work closely with our Director of Marketing and sales associates across all locations to bring to life the world of fine jewelry, luxury timepieces, and the behind‑the‑scenes moments that define The Kodak Group.

Key Responsibilities

• Manage and create content for all Kodak Group social channels, with a primary focus on W. Kodak Jewelers and our Certified Pre‑Owned Watch accounts.
• Develop and execute social campaigns that align with marketing and retail calendars, product launches, events, and brand partnerships.
• Plan, write, and publish blog posts that highlight new collections, brand stories, events, and industry insights.
• Create and distribute weekly email campaigns for our stores, ensuring content is visually aligned with brand standards and drives engagement and sales.
• Plan and produce photo and video shoots for social media and email content, ensuring a consistent and elevated visual aesthetic.
• Monitor performance analytics and develop monthly reports that highlight growth, engagement, and insights across platforms.
• Stay ahead of social and digital trends and identify opportunities to engage with relevant cultural and industry conversations.
• Collaborate cross‑functionally with marketing, sales, and brand partners to ensure consistency of messaging and visual identity across all platforms.
• Support store events and activations through real‑time coverage, content capture, and post‑event storytelling.
• Manage influencer and partnership collaborations to expand reach and brand awareness.

Ideal Experience & Qualifications

• 3‑5 years of experience managing social media, email marketing, and digital content for a luxury, fashion, jewelry, or lifestyle brand (agency or in‑house).
• Proven success developing and executing high‑performing campaigns on Instagram, TikTok, YouTube, and Facebook.
• Experience creating engaging email newsletters and blog content.
• Strong understanding of luxury brand tone, visual direction, and storytelling.
• Skilled in content creation and editing (photo, video, Reels/TikTok).
• Experience using social and email marketing tools.
• Excellent communication and writing skills, with a sharp eye for detail and luxury design.
• Comfortable managing multiple projects and deadlines across various locations.
• Collaborative mindset and ability to work closely with retail and marketing teams.
• Passion for fine jewelry and watches — and the ability to translate that passion into engaging, aspirational content.