Social Media Manager

Insight Global; Florida; Hybrid; USD 86,000 - 105,000; Full time

Job summary

Insight Global is seeking a dynamic Social Media and Community Associate Manager with wellness/beauty/CPG experience to lead community management for our social presence. This role drives growth on Instagram and TikTok, builds engaging campaigns, and translates followers into brand awareness and commerce through organic strategy across platforms.

You will own and execute growth tactics including giveaways, partnerships, and trend-driven content, collaborating across teams to deliver

Qualifications

• 3+ years of experience in social media, community management and content roles.
• High level of attention to detail and cross-functional collaboration.
• Understanding of Meta and TikTok content, trends and ecosystem.
• Excellent problem solving skills and communication skills.
• Highly organized and proactive, with a customer-first mindset.

Skills

Social media

Community management

Content creation

Cross-functional collaboration

Attention to detail

Job description

Onsite in Coral Springs M-Thurs, Remote Fri

Pay: $95K

JOB DESCRIPTION

Our client is looking for a dynamic and highly creative Social Media and Community Associate Manager with experience in wellness, beauty or CPG industries to lead Community Management for our Social Media presence. This role is responsible for building an engaged community, scaling follower growth, and turning social channels into meaningful drivers of brand awareness, engagement and commerce (for Tiktok Shop). You will own and execute the organic social strategy across Instagram, TikTok, Facebook, and LinkedIn. You will drive follower growth as the primary KPI, with a focus on Instagram and TikTok. You will develop and execute growth tactics including: Giveaways, challenges, and series-based content Tag-and-follow campaigns, Partnerships and brand collaborations , Trend participation and reactive content.

REQUIRED SKILLS AND EXPERIENCE

• 3+ years of experience in social media, community management and content roles
• High level of attention to detail and great at collaborating cross-functionally
• Understanding of Meta and TikTok content, trends and ecosystem
• Excellent problem solving skills and communication skills
• Highly organized and proactive, with a customer-first mindset