Social Media Manager (Beauty)

24 Seven Talent; Hackensack (NJ); Hybrid; USD 70,000 - 90,000; Full time

Job summary

24 Seven Talent in Hackensack, NJ, is seeking a Social Media Manager to shape influencer strategies across a portfolio of beauty and skincare brands. You will work with leadership and cross-functional teams to plan campaigns and seasonal moments.

You will manage creator relationships, grow online communities, and ensure compliant influencer content. The role requires the ability to move quickly in a fast-paced, entrepreneurial environment.

Qualifications

• 4-5 years of social media management experience in beauty or consumer products.
• Strong understanding of current social trends and platform nuances.
• Experience with influencer management platforms such as CreatorIQ or Traackr.

Responsibilities

• Develop and execute social media and influencer strategies across campaigns and always-on content.
• Collaborate with creative teams to build monthly content calendars and identify trends.
• Leverage UGC, fan content, gifting, and activations to strengthen organic social presence.
• Grow online communities through engagement, trend participation, and outreach.
• Identify and connect with brand fans and creators for ongoing partnerships.
• Support paid partnerships, gifting, affiliate initiatives, and activations.
• Manage relationships with influencer agencies and creator platforms.
• Ensure influencer content complies with disclosure rules and regulations.
• Analyze campaign performance and extract insights for optimization.
• Monitor creator content and social trends to inform future campaigns.

Skills

Social strategy

Influencer management

Analytical thinking

Adaptability

Tools

CreatorIQ

Traackr

Dash Hudson

Sprout Social

Excel

Job description

Client Overview:

Our client is a fast-growing beauty and personal care company who is bringing together a portfolio of well-established consumer brands and building their next chapter.

**The role is hybrid in Hackensack, New Jersey

Role Overview:

The team is looking for a Social Media Managerto help shape social and creator strategies across a portfolio of beauty and skincare brands. This role is ideal for a social-first, digitally savvy marketer who understands what makes content resonate, knows how to build authentic creator relationships, and can move quickly in a fast-paced environment. You’ll play a key role in developing influencer partnerships, growing online communities, identifying cultural trends, and bringing creative ideas to life across social platforms.

• Partner with leadership to develop and execute social media and influencer strategies aligned with campaigns, seasonal moments, and always-on content.
• Collaborate with creative and content teams to develop monthly content calendars and identify emerging social trends.
• Leverage UGC, fan content, gifting, and experiential activations to strengthen organic social presence.
• Manage and grow online communities through engagement, trend participation, and proactive outreach.
• Identify and connect with brand fans, skincare professionals, and beauty creators for ongoing gifting and content opportunities.
• Support paid partnerships, gifting and seeding programs, affiliate initiatives, and experiential activations.
• Manage relationships with influencer agencies, talent managers, and creator platforms.
• Ensure influencer content follows applicable disclosure and regulatory requirements.
• Partner with cross-functional teams and media partners to amplify creator content.
• Analyze campaign performance, identify insights, and recommend opportunities for optimization.
• Monitor creator content and social trends to inform future campaigns and creative strategies.
• Support overall influencer and consumer engagement budget tracking.

Social Media Manager Qualifications:

• 4-5 years of experience in social media management ideally within beauty, skincare, or consumer products.
• Passionate and highly knowledgeable about social media and emerging digital trends.
• Experience with influencer management platforms such as CreatorIQ or Traackr.
• Strong understanding of TikTok, Instagram, Facebook, Pinterest, YouTube, Snapchat, and other major social platforms from a brand perspective.
• Experience with social planning and analytics platforms such as Dash Hudson or Sprout Social.
• Strong working knowledge of Excel.
• Digital-first mindset with the ability to adapt brand voice across platforms.
• Strong organizational, analytical, communication, and relationship-building skills.
• Ability to turn data and cultural insights into actionable recommendations.
• Comfortable working quickly and collaboratively in a fast-paced, entrepreneurial environment.