Social Media Manager

Trajectoryofhope; Copan (OK); On-site; USD 40,000 - 60,000; Full time

Benefits offered by this job

Opportunities for professional development

Supportive team environment

Job summary

A dedicated non-profit organization in Oklahoma is seeking a passionate Social Media Manager to enhance brand awareness and engage with audiences. This role involves developing social media strategies, creating content, and analyzing performance metrics. Ideal candidates possess a degree in Marketing and have proven experience in managing social media accounts. Join a supportive team and contribute to meaningful social change.

Qualifications

• Proven experience managing social media accounts for a brand or organization.
• Excellent written and verbal communication skills.
• Strong analytical skills and ability to interpret social media metrics.
• Excellent written and verbal communication skills with attention to detail.
• Strong analytical skills to drive actionable insights; multitask in a fast-paced environment.

Responsibilities

• Develop and implement comprehensive social media strategies.
• Create and curate high-quality, engaging content for social media.
• Analyze social media performance metrics and provide insights.
• Monitor trends and conversations; engage to boost brand engagement.
• Cultivate relationships with influencers, partners, and brand advocates.
• Collaborate with marketing, design, and product teams to align social efforts with business goals.
• Analyze performance metrics and provide regular reports to inform strategy.

Skills

Social media strategy development

Content creation

Performance analysis

Audience engagement

Influencer relationship management

SEO knowledge

Education

Bachelor’s degree in Marketing or Communications

Tools

Hootsuite

Sprout Social

Job description

Trajectory of Hope is a non‑profit organization committed to creating a more just and

equitable society. Trajectory of Hope exists so that Black students and Black families can

experience acceptance, joy, safety, and belonging every day at schools across this country. We

work from the inside out to demystify how the legacy of racism and injustice in America

impacts Black, Indigenous and People of Color (BIPOC). Our integrated approach uncovers

implicit bias through community based research, training and coaching. Trajectory of Hope

drives organizations to dismantle oppressive structures that uphold systemic racism in order

We strongly encourage people of color, lesbian, gay, bisexual, transgender, queer, and

non‑binary people, veterans, parents, and individuals with disabilities to apply. Trajectory of

Hope is an equal opportunity employer and welcomes everyone to our team. If you need

reasonable adjustments at any point in the application or interview process, please let us

know.

In your application, please feel free to note which pronouns you use (For example –

she/her/hers, he/him/his, they/them/theirs, etc).

Position Overview:

We are seeking a highly motivated and creative Social Media Manager to join our team. The

ideal candidate will be passionate about leveraging social media platforms to enhance brand

awareness, engage with our audience, and drive business growth. The Social Media Manager

will be responsible for developing and executing social media strategies, creating engaging

content, and analyzing performance metrics to continuously optimize our social media

presence.

Responsibilities:

• Develop and implement comprehensive social media strategies to increase brand visibility, audience engagement, and drive traffic to our website.
• Create and curate high‑quality, engaging content for all social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Manage the social media content calendar, scheduling posts, and ensuring consistency in brand voice and messaging.
• Monitor social media channels for trends, news, and conversations relevant to our industry, and leverage opportunities to participate in discussions and increase brand engagement.
• Cultivate and maintain relationships with influencers, partners, and brand advocates to amplify our social media reach.
• Collaborate with cross‑functional teams, including marketing, design, and product development, to ensure alignment of social media efforts with overall business objectives.
• Analyze social media performance metrics and provide regular reports and insights to inform strategy and optimization efforts.
• Stay up‑to‑date with the latest trends and best practices in social media marketing and incorporate innovative ideas into our strategy.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience managing social media accounts for a brand or organization, with a strong portfolio demonstrating creativity and strategic thinking.
• Proficiency in using social media management tools, such as Hootsuite, Sprout Social, and other platforms.
• Excellent written and verbal communication skills, with a keen eye for detail and ability to craft engaging content.
• Strong analytical skills and ability to interpret social media metrics to drive actionable insights.
• Ability to multitask and prioritize in a fast‑paced environment, with a proactive and solution‑oriented mindset.
• Experience with paid social media advertising campaigns is a plus.
• Knowledge of SEO and content marketing principles is preferred.
• Opportunities for professional development and growth.
• A supportive and collaborative team environment.

If interested, please submit an application

Questions? Email Erin Howard - [e-mail]