Social Media Coordinator: Content & Paid Social Expert

Houston Chronicle; Houston (TX); Hybrid; USD 50,000 - 55,000; Full time

Benefits offered by this job

Medical, Dental, and Vision coverage

Retirement plan with matching

Paid Time Off

Parental Leave

Dependent Care Reimbursement

Mental wellness benefits

Inclusive health services

Fertility coverage

Pet wellness reimbursement

Job summary

Hearst Newspapers in Houston seeks a creative Social Media Coordinator to join our advertising operations social media team. You’ll fulfill sponsored content requests across 6+ publisher profiles and support paid and organic strategists with current agency clients, refining both organic and paid social skills.

The role includes managing boosting budgets, audience targeting, and providing performance reports, while coordinating with editorial teams and clients. 3 days in-office weekly.

Qualifications

• 1 year of proven experience in creating and executing social media content and proven paid campaign experience from start to end.
• Bachelor’s degree or equivalent in marketing, communications, advertising, or related field.
• Superior written and verbal communication skills, as well as the ability to effectively work with editorial teams.
• Experience with creating posts on Facebook, Instagram, and LinkedIn; Twitter and other social channels are a huge plus.
• Experience using Facebook Ads Manager and other paid social media tools.
• Ability to perform light design work (typically in Canva).
• Self-starter and quick to execute, brainstorm, and communicate with clients and sellers.
• Content marketing and SEO writing experience is a plus!

Responsibilities

• Own advertiser’s content request fulfillment process from start to finish, securing assets, writing/editing copy, and publishing posts.
• Manage boosting budget for sponsored content including audience targeting, pacing, and reporting.
• Support the social media team with agency clients, including copywriting and organizing client content assets.
• Review and respond to comments across multiple publisher profiles and ensure daily content posting.

Skills

Copywriting

Paid social

Content marketing

SEO writing

Social media content

Canva design

Communication

Campaign planning

Agency collaboration

Education

Bachelor’s degree or equivalent

Tools

Facebook

Instagram

LinkedIn

Facebook Ads Manager

Job description

Hearst Newspapers in Houston seeks a creative Social Media Coordinator to join our advertising operations social media team. You’ll fulfill sponsored content requests across 6+ publisher profiles and support paid and organic strategists with current agency clients, refining both organic and paid social skills.

The role includes managing boosting budgets, audience targeting, and providing performance reports, while coordinating with editorial teams and clients. 3 days in-office weekly.