Social Media Coordinator

Kendamil (Kendal Nutricare); United States; Remote; USD 40,000 - 55,000; Full time

Job summary

Kendamil, a leading infant formula brand, is seeking a creative Social Media Coordinator & Content Specialist to enhance their online presence. This fully remote, full-time position involves managing social media content, creating engaging videos, and staying ahead of trends across multiple platforms.

Benefits

Fully remote role

Flexible working hours

13 days of PTO

401(k) with employer contribution

Qualifications

• 2+ years of experience in social media marketing or content creation.
• Portfolio of short-form video content showcasing editing skills.
• Excellent writing skills and ability to craft engaging captions.

Responsibilities

• Manage monthly social media calendar and publish content.
• Edit short-form video content for various platforms.
• Write engaging social captions and develop content ideas.

Skills

Video editing

Social media marketing

Content creation

Engaging writing

Trend awareness

Tools

CapCut

TikTok editing tools

Instagram Reels

Job description

Kendamil (Kendal Nutricare) provided pay range

This range is provided by Kendamil (Kendal Nutricare). Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$40,000.00/yr - $55,000.00/yr

Direct message the job poster from Kendamil (Kendal Nutricare)

Reports to: Social Media Content Manager

Location: Fully remote

Salary: Up to $55,000 per annum

About the Company:

Come join the UK’s #1 fastest growing food & drink brand, chosen by everybody from Kate Middleton to the Kardashians.

At Kendamil we're not just making infant formula - we're redefining early childhood nutrition. Recognised by The Growth Index 2025 as the fastest growing FMCG brand in the UK, we’ve also made it to the Bain US Insurgent Challenger Brand list for the past 2 years. Our product range is multi-award winning (!) - having been recognised by Mother&Baby, MadeForMums, The Grocer and Queen’s Award. As an independent, family-owned business we’re proudly the only British formula producer, supporting thousands of British family farms in the process. We are committed to making high quality childhood nutrition accessible to all families, and you'll find our range in 10,000+ stores across the UK and in 42 countries around the world. Our team operates across the world and our roles are generally hybrid or remote, depending on your preference

About the role:

Kendamil is on the lookout for a talented Social Media Coordinator & Content Specialist to boost our online presence and drive engagement across platforms like Instagram, TikTok, Facebook, Pinterest, and YouTube.

This is a remote role perfect for a proactive, creative professional who can take ideas from concept to execution. You’ll be a key player in shaping our social media strategy by producing original video content, writing captivating copy, and staying ahead of social trends.

You're a digital storyteller with a deep passion for social media and content creation. You thrive in dynamic, fast-paced environments and have a sharp eye for viral trends, strong writing chops, and the ability to craft thumb-stopping content that resonates.

With solid video editing skills and a creative, strategic mindset, you know how to bring a brand to life on screen — and you're excited to experiment, innovate, and help drive growth through compelling digital storytelling.

Responsibilities:

• Support the planning and management of our monthly social media calendar
• Publish and schedule content manually or via scheduling tools
• Edit short-form video content using tools like CapCut, TikTok, or Instagram Reels
• Write engaging, brand-aligned social captions that spark interaction
• Repurpose and adapt existing content for various platforms and formats
• Conceptualize fresh content ideas aligned with brand tone and strategic goals
• Stay on top of platform trends, viral content styles, and evolving formats
• Test and iterate creative ideas to improve reach, engagement, and conversions
• Help develop educational, value-driven content to position Kendamil as a go-to parenting brand

Qualifications:

• 2+ years of experience in social media marketing or content creation, ideally in a D2C, parenting, or nutrition-related brand
• A portfolio of short-form video content (Reels, TikToks, UGC-style) showcasing your editing and creative capabilities
• Proficiency with mobile video editing tools (CapCut, TikTok/Instagram editors, or similar)
• A deep understanding of platform-specific algorithms, trends, and audience behavior
• Excellent writing skills and the ability to craft engaging, concise captions
• Strong attention to detail, time management, and organizational skills
• A self-driven mindset and ability to work independently in a remote setup

What you’ll get from us:

• Fully remote role with a flexible, supportive, and social team.
• Opportunity to be part of a fast-growing, internationally recognized brand.
• Work in a dynamic and creative environment where your ideas matter.
• 13 days of PTO, 16 days after 1 year of service
• 401(k) 50% matched contribution from the employer of up to 6% of salary (max. 3%)

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Pharmaceutical Manufacturing and Retail Apparel and Fashion

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