Social Media Coordinator

State of South Carolina; Columbia (SC); On-site; USD 40,000 - 55,000; Full time

Benefits offered by this job

Health Insurance

Retirement Programs

Paid Tuition

Dependent Scholarships

Annual Leave

Sick Leave

13 Paid Holidays

Paid Parental Leave

Job summary

The Social Media Coordinator at the CAS College of Arts and Sciences develops engaging, audience-focused content to support the college's marketing and communications efforts. This role creates and manages digital and social media content that promotes academic programs, highlights the value of an arts and sciences education and research, and strengthens engagement with students and alumni.

The coordinator works collaboratively across the college to identify content opportunities, develop

Qualifications

• Knowledge of major social media platforms and best practices for higher education
• Proficiency in word processing, digital media editing, design software, and scheduling tools
• Strong written communication and editorial skills for audience-appropriate content
• Ability to work independently and collaboratively to deliver effective communications
• Experience capturing high-quality visual content using cameras or mobile devices

Responsibilities

• Develop engaging, audience-focused social media content to support marketing and communications.
• Identify content opportunities across the college and develop brand-aligned messaging.
• Maximize reach across digital platforms and engage students and alumni.

Skills

Social media platforms knowledge

Video/photo editing

Design software

Strong writing

Independent & collaborative work

Visual content capture

Education

Bachelor's degree in communications / English / journalism or related field

Master's degree in related field

Job description

Social Media Coordinator

Department: CAS College of Arts and Sciences

Advertised Salary Range:

Part/Full Time: Full Time

About UofSCFrom the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor's degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service — helping to build healthier, more educated communities in South Carolina and beyond.

Inclusive Excellence Statement

Advertised Job Summary

The Social Media Coordinator develops engaging, audience-focused content to support the college's marketing and communications efforts. This position creates and manages digital and social media content that promotes academic programs, highlights the value of an arts and sciences education and research, and strengthens engagement with students and alumni. The coordinator works collaboratively across the college to identify content opportunities, develop consistent brand-aligned messaging, and maximize reach across digital platforms.

Knowledge/Skills/Abilities

• Demonstrated knowledge of major social media platforms and best practices for the strategic dissemination of digital content in a higher education environment.
• Proficiency in computer applications, including word processing, digital media editing (photo and video), design software, and web-based tools for managing and scheduling social media content.
• Strong written communication and editorial skills, with the ability to produce clear, accurate, and audience-appropriate content.
• Ability to work both independently and collaboratively within a team setting to develop and deliver effective communications.
• Experience capturing high-quality visual content using cameras or mobile devices to support institutional storytelling and engagement.

Preferred Qualifications

• A bachelor's degree in communications, English, journalism or a related field plus three years of relevant work experience, OR a master's degree plus one year of relevant work experience.

Job Close Date10/16/2026

The University of South Carolina offers a valuable benefits package including but not limited to:

• Health and Life Insurance
• Retirement Programs
• Paid Tuition
• Dependent Scholarships
• Annual Leave
• Sick Leave
• 13 Paid Holidays (including an extended December holiday)
• Paid Parental Leave
• Professional Development Opportunities

EEO StatementThe University of South Carolina does not discriminate in educational or employment opportunities on the basis of race, sex, gender, gender identity, transgender status, age, color, religion, national origin, disability, sexual orientation, genetics, protected veteran status, pregnancy, childbirth or related medical conditions.